Stu Heinecke: Authors in Quarantine Getting Cocktails

The Marketing Book Podcast

Douglas Burdett

Sales, B2bmarketing, Contentmarketing, Marketing, B2bsales, Socialmedia, Business, Entrepreneurship, Digitalmarketing

4.9 • 868 Ratings

🗓️ 14 April 2020

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Most recently on The Marketing Book Podcast to discuss his book, Get the Meeting! An Illustrative Contact Marketing Playbook, international keynote speaker and bestselling author Stu Heinecke joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined on an island in the pristine Pacific Northwest, and his first book, How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing.

Click here for show notes!

https://www.salesartillery.com/authors-quarantine-cocktails/stu-heinecke

Transcript

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0:00.0	This is Stu Heinek, author of Get the Meeting, an illustrative contact marketing playbook, and you are listening to authors in quarantine getting cocktails.
0:10.0	Hello and welcome to this hopefully short-lived series that will be airing in
0:14.8	addition to the weekly marketing book podcast interviews. I'm your host Douglas
0:18.6	Burdette and my goal during this unusual time is to reconnect you with past guests on the
0:24.7	market book podcast share some ideas and inspiration and maybe a much needed
0:29.7	laugh or two. I've interviewed over 200 authors on the show and my plan is to continue this or
0:35.0	I've interviewed over 200 authors on the show and my plan is to continue this series until I run out of authors or quarantine,
0:38.0	whichever comes first.
0:40.0	A word of warning, the host and guest may very likely be drinking cocktails during these conversations.
0:46.6	I mean, come on, they are recorded during the cocktail hour.
0:50.8	And if you'd like to join the conversation, email a voice recording to me at
0:55.2	Douglas at sales artillery.com and I'll try to include it in a future episode.
1:00.1	I'd love to hear from you. Otherwise, connect with me on LinkedIn where we can chat.
1:05.5	So Stu Hynick, welcome to authors in quarantine getting cocktails.
1:10.0	Oh my gosh, thank you so much. I don't have anything else to do so this is great.
1:14.0	Yeah that's great and actually I think the cocktails probably help because when a lot of
1:18.8	authors found out that cocktails might be involved they said yeah I'll talk to anybody, even you, Douglas, and I'm used to that sort of thing.
1:26.9	But I did want to remind listeners of who you are. So you also, as you mentioned, you wrote Get the Meeting, an
1:35.1	illustrative contact marketing playbook, and then the first time I
1:39.4	interviewed you, it was about your book how to get a meeting with anyone the untapped selling power of
1:48.0	contact marketing and for those who are not familiar with Stu, he is a award-winning cartoonist, a Hall of Fame nominated
1:59.2	marketer, and you were a Wall Street Journal cartoonist for many years and in your book you talked about how you used cartoons,
	...

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