SPECIAL SERIES == Top Free Marketing Tools! 🧠 Spy Like a Marketer 🕵️‍♀️ <== | BATHROOM Break #57 COLLAB: The Marketing Millennials + Do This, Not That

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

GURU Media Hub

Growth, Education, Email, Business, Revenue, How To, Entrepreneurship, Marketing, Profit, B2b, B2c

5 • 715 Ratings

🗓️ 26 May 2025

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode of The Bathroom Break series, hosts Jay Schwedelson and Daniel Murray share smart, ethical ways to analyze competitors’ marketing strategies. They break down free tools and real tactics you can use today—without ever copying your rivals.

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Best Moments:

(01:29) Understanding how to reverse engineer competitors' marketing strategies

(01:53) Identifying different types of competitors: direct, category, and attention stealers

(02:45) Using SparkToro to discover hidden influencers your audience follows

(03:41) How to determine what email platform competitors are using ([email protected])

(04:15) Leveraging ChatGPT to analyze marketing strategies on different websites

(04:43) Using BuiltWith to see competitors' tech stacks and website tools

(05:14) Analyzing successful ads with Meta Ad Library

(06:05) Exploring competitor keywords and ads with SpyFu

(06:28) Experiencing competitors' marketing funnels firsthand

(07:40) Brief discussion about living in Miami and dealing with hurricanes and heat

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Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson

Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

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Transcript

Click on a timestamp to play from that location

0:00.0	Welcome to a new special series called The Bathroom Brink.
0:05.0	That extra 10 minutes, you either have to listen to marketing tips or use the bathroom or both.
0:10.5	But I don't recommend both, but that's your choice.
0:13.0	This collab is going to be super fun.
0:14.5	We have Daniel Murray from the Marketing Millennials and me, Jay Schwettleson, from the Do This Not That podcast and subjectline.com.
0:21.5	Each episode in the series, we are going to go over quick tips about different marketing topics.
0:26.5	And if you want to be in the bathroom, fine.
0:28.8	Just don't tell us about it.
0:30.1	Thanks for checking it out.
0:33.1	We are back with another episode of bathroom break.
0:36.8	I'm here with the number one marketing podcaster in the world, Jay Schwereson,
0:42.8	and I am Daniel Murray of the Marketing Millennials.
0:45.5	I want to get this started.
0:48.0	Jay, you gave a keynote this week.
0:53.2	Stupid.
0:54.1	You really have no brain.
0:55.4	That's the problem.
0:56.9	I did not give the keynote.
0:58.0	No, my son just graduated high school.
1:01.2	And I was, for a variety of weird reasons, I was one of the speakers.
1:05.5	And it was, I'm just glad I didn't fully embarrass them.
1:09.2	And yeah, that was a weird experience.
	...

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