Welcome to a new special series called The Bathering.

That extra 10 minutes, you either have to listen to marketing tips or use the bathroom or both.

But I don't recommend both, but that's your choice.

This collab is going to be super fun. We have Daniel Murray from the marketing millennials and me, Jay Schwettleson,

from the Do This Not That podcast and subjectline.com.

Each episode in the series, we are going to go over quick tips about different marketing topics.

And if you want to be in the bathroom, fine.

Just don't tell us about it.

Thanks for checking it out.

We are back with another bathroom break. I'm here with the J. Schwarleson. And I have a serious

question for you because I want to know when the weather starts heating up, what are some

like tactics you do during summer to make sure that you stay cool?

You make sure you don't get too sunburn.

Like what are some tactics?

Because it's starting to get hot in Florida if you didn't know that people.

And I know some, I'm not trying to brag because it's also, this is like the bad bad weather time so I want to know jays tactics for hot weather people well so so in my home first of all my wife being a dermatologist the sun is like are the evil empire that we're always fighting so the amount I put I have to on sunscreen, and this has been the case for 22 years

of my marriage, whether or not I'm going outside.

Okay.

So I wear sunscreen every day and especially in the summer.

But I will tell you, we didn't talk about this before, my car, not a fancy car or anything

like that, but the number one car feature that I look for in any car,

and I have it in my car, is when it could blow air conditioning up your butt. So I have like the seat, you know, a lot of people have seat warmers, but I have the seat thing where, like, you could click the button and it blows air up your butt. I don't know why that's a feature you like, but I'm not gonna...

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