Welcome to Do This, Not That, the podcast from marketers.

We share quick tips, things you can do right now, and then we add a little bit of chaos at the end of every episode.

We also keep it short, like this intro. Let's check it out.

We are here for the 500th episode of this ridiculous podcast, do this, not that.

Oh, well, what I want to do on this episode, I'm like, I got to do something special.

I decided on this episode, I was going to read and I am going to read all the hate mail that I get.

But before I get to all the hate mail that I get, when I started this podcast,

oh, I hated doing it. Because when I started it, if you go back to the very, very first episodes,

they were these long form, like, you know, hour long interviews with important people in marketing.

And it was so boring. I didn't even want to listen.

And I didn't when I was doing the interviews, I'm like, oh my God, I can't. This is so terrible.

And then I decided, you know what? Who cares? That's what you're supposed to do. Interview people for an

hour. Get their life story, find out about this, that, or whatever. I said, I don't want to do that.

I want to make short

episodes that are weird and useful and mildly, I don't know, different. So that's what I did.

I appreciate if you've been here for checking it out for a while, you rock. If this is your first

episode, well, welcome to really randomness. And so normally I just give out all these random marketing tips and stuff and I share

stuff what's going on my life.

But we also get in a lot of hate mail.

So I have a form on jschwedelson.com where you can click podcast and there's a form

that says ask us anything and people put in questions that we answer.

But then they also put in a lot of hate mail and then people also email me a hate mail and first of all

...