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Do This, NOT That: Marketing Tips with Jay Schwedelson

SPECIAL SERIES ==> AI Prompts Marketers Actually Use <== | BATHROOM Break #101 COLLAB: The Marketing Millennials + Do This, Not That

Do This, NOT That: Marketing Tips with Jay Schwedelson

GURU Media Hub

Entrepreneurship, Education, Marketing, Business, How To

4.91K Ratings

🗓️ 30 March 2026

⏱️ 12 minutes

🧾️ Download transcript

Summary

Have you ever wondered how top marketers actually use AI to save time instead of just talking about it? In this special "Bathroom Break" edition, Jay Schwedelson teams up with Daniel Murray to share the exact prompts and tools they rely on daily. They break down everything from automating industry research to generating entire presentation decks in minutes. Plus, you get to hear them complain about the intense pressure of birthday week expectations.

Follow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray’s newsletter at gotomillions.co for sharp, actionable marketing insights.

Best Moments:

(00:48) The ridiculous pressure of birthday week and why sweatpants make the ultimate gift

(03:00) How to prompt Gemini to find brand new social media ad units from the last 30 days

(04:13) Setting up Perplexity to deliver a daily recurring feed of hyper-relevant marketing news

(05:18) Why failing to use time-based constraints is the biggest mistake people make with AI prompts

(06:18) Using Claude to code free lead generation tools and internal brand voice editors in under an hour

(07:51) Why the Gamma app is the ultimate time saver for instantly building beautiful presentation decks

Partner with Jay: https://www.jayschwedelson.com/contact

Pre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).

All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Subscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletter

Register for Eventastic (FREE + VIRTUAL!) https://www.eventastic.com

Register for GuruConference (FREE + VIRTUAL!) https://www.guruconference.com

Connect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/

Check out Jay's YouTube channel: https://www.youtube.com/@schwedelson

Check out Jay's Instagram: https://www.instagram.com/jayschwedelson/

Ask Jay anything: https://www.jayschwedelson.com/ask

Leave a comment and follow the show, it really helps us out!

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to a new special series called The Bathering.

0:11.0

That extra 10 minutes, you either have to listen to marketing tips or use the bathroom or both.

0:17.0

But I don't recommend both, but that's your choice.

0:19.0

This collab is going to be super fun. We have Daniel Murray from the marketing millennials and me, Jay Schwettleson,

0:24.3

from the Do This Not That podcast and subjectline.com.

0:27.5

Each episode in the series, we are going to go over quick tips about different marketing topics.

0:32.4

And if you want to be in the bathroom, fine.

0:34.8

Just don't tell us about it.

0:36.0

Thanks for checking it out.

0:39.1

We are back with another bathroom break and I am here with the birthday week boy, Jay

0:48.4

Schwelson that's his birthday week. So everybody goes spam. He's LinkedIn, spam his Instagram, say happy birthday week because he loves birthday week. So everybody goes spam. He's LinkedIn, spam, he's Instagram. Say happy birthday week because he loves

0:57.5

birthday week. Let's go. I don't, I always saying, it's not that I'm being cool. I don't know why I don't

1:04.6

really care. I should care. Um, I know, I feel pressure about my birthday. The more people in my life care about my birthday than I care about my own birthday.

1:14.1

I feel the same way.

1:15.6

Yeah.

1:16.3

And it's like you feel pressure to like make them feel like they gave you a good birthday.

1:20.0

Is that like the worst thing?

1:21.2

Do I need to go to like get help?

1:22.3

Also when someone, I sometimes I kept to like, I got a gift I wanted.

1:28.0

And I'm like, yay, that's the worst.

1:30.6

Yeah.

1:31.2

Because I don't really care that much, but I know we sound like losers and we should

...

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