Speaking As Your Side Hustle with Ryan Gottfredson
The Speaker Lab Podcast
The Speaker Lab
4.8 • 575 Ratings
🗓️ 8 December 2020
⏱️ 40 minutes
🧾️ Download transcript
Summary
The beauty of speaking is that you can do it full-time or you can make speaking as your side hustle. Our guest today has done just that. Ryan Gottfredson is a leadership professor at Cal State-Fullerton, and his speaking and consulting work on the topic of mindset is his side hustle.
Today on The Speaker Lab, he explains why the connection speaking offers is so fulfilling for him and how speaking feeds the other avenues of his business today.
Join us to hear his wisdom on these topics and even more on episode 319 of The Speaker Lab.
THE FINER DETAILS OF THIS SHOW:
- Where's the most bang for the buck coming from in his prospecting?
- Did his early free gigs help him gain momentum?
- Why you want to focus small versus focusing on big.
- How effective is speaking as a lead gen tool for his consulting biz?
- What questions should you ask before choosing a speaking course?
- How has he pivoted as a result of the pandemic?
- What early steps does he recommend taking if you are starting out?
- And so much more!
EPISODE RESOURCES
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Transcript
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| 0:00.0 | Hey, friend, are you looking for ways to book more paid speaking gigs? |
| 0:03.7 | Well, of course you are. |
| 0:04.4 | Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website. |
| 0:27.2 | This training is free. |
| 0:28.1 | It's live and we offered a few times a week so you can find a time that works best for you. |
| 0:32.5 | All you got to do is head over to thespeakerlab.com slash get booked. |
| 0:36.3 | That's all one word. |
| 0:37.2 | Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked |
| 0:39.3 | and register right now. We look forward to seeing you on the live training. |
| 0:52.8 | Hey, what's up for? I'm glad to hear. Welcome back to the speaker Lab podcast. So good to have you here with us today on episode 319. We've got a great show for you today as we are continuing our series on student success stories from here within the Speaker Lab. Now, today we're going to be talking about speaking as a side hustle, which is awesome, because I know that many of you listening are either considering |
| 1:11.1 | it or you're already doing it. And so today we're going to be talking with Ryan Gottfretton. |
| 1:16.0 | He's the perfect person to join me for this conversation because not only is Ryan a full-time |
| 1:20.4 | professor at Cal State Fullerton, but on the side, he's been consulting and speaking for the last |
| 1:25.1 | several years. Now, one of the things I really like about Ryan is that he has really defined the rules of the game for his speaking business and what it is that he wants to accomplish. And so in our conversation, you're going to hear him talk about his schedule, his travel, his wallet, and how all of these things factor into which gigs he passes on and which gigs he books. Now, even though we refer to this as a side hustle, I want you to notice how Ryan says that as momentum has grown in his business through following the Speakelab plan, it doesn't really feel like hustling anymore. He's really built a significant amount of momentum. So we're going to get into all that. We're also going to talk about going from free to fee. We're going to talk about why he chose to work with the speak lab in the first place. Lots of good stuff here. Let's get right into it. Here is full-time professor, part-time speaker, Ryan Gottfretton. Enjoy. Hey, so, friends. Graham Baldwin here. Welcome back to the Speakelab podcast. Today, we are joined by Ryan Goperton and I'm going to be talking |
| 2:17.5 | through Ryan's speaking journey and he actually went through one of our training programs a few years ago |
| 2:23.0 | has seen a lot of results and success since then. So excited to hear about that. So Ryan, thanks for |
| 2:28.9 | joining us, man. We appreciate you being here. First of all, want you to give us a quick snapshot on |
| 2:32.7 | who do you speak to what |
| 2:35.1 | are you speaking about how does speaking fit into your world today yeah I think it's |
| 2:39.3 | probably important to understand that I'm a leadership professor at Cal State |
| 2:42.2 | Fullerton and so I focus on the leadership space in terms of my research and |
| 2:46.7 | then of course I do some teaching there but then my speaking is kind of my side |
... |
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