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Your Brand Amplified

Shylynn Oubre on Creating Your Own Path

Your Brand Amplified

Bleav + Anika Jackson

Management, Entrepreneur, Public Relations, Entrepreneurship, Small Business, Marketing, Marketing Trends, Business Trends, Ai, Women-owned, Business, Sales Strategy, Artificial Intelligence, Sales, Social Media, Branding, Podcast, Communications

5.0132 Ratings

🗓️ 30 December 2022

⏱️ 23 minutes

🧾️ Download transcript

Summary

Shylynn Oubre is an entrepreneur, wife, mother, and Arizona native who resides in Charlotte, North Carolina. She launched a clean beauty line, Shhy Beauty, after years of trying to find the perfect solutions for her skin on the market as a child who not only struggled with the nuances of being the first biracial child in her family, but also not having access to the current norms of YouTube channels and ethnic beauty aisles in retail stores.Shylynn created this brand to share a piece of herself with the world, and create a community to empower individuals to be themselves, unapologetically.https://shhybeauty.co/https://www.instagram.com/shhybeauty.co/We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!

Transcript

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0:00.0

Welcome to Your Brand Amplified, the podcast where we interview marketers, publicists, and

0:06.5

brands to learn their stories, what makes them tick, and tips and tricks that make a difference.

0:13.0

Welcome into another episode of Your Brand Amplified.

0:15.9

I'm Anika Jackson, and today I am here

0:18.5

with an entrepreneur, creator of shy beauty,

0:22.1

shy Lynn Ubray.

0:23.2

Thank you so much for being here.

0:25.0

Hello, thank you so much for having me.

0:27.1

Super excited.

0:28.5

Yeah, me too.

0:29.7

So I know a little bit about your backstory, but I'd love for you to share with our

0:34.2

audience what was behind creating your own beauty line.

0:38.6

Absolutely so the idea kind of began growing up. I moved around a lot and biracial so I was the first person in my family to have hair the way you know curly hair, my mom's hair was straight and my dad, you know, guys don't really wear their hair.

0:58.0

Their hair pretty long. So we moved around a lot. I went from Detroit to Arizona. And in Detroit I was too

1:06.9

light for the brown kids in Arizona. I was too brown for the light color kids

1:10.9

kids. So it kind of as a child it really affected my self-esteem and then

1:18.1

eventually I got older I actually spent some time in foster care with a Middle Eastern family and there it was really tough to take care of my skin or my hair.

1:29.0

And so it was just kind of like pink lotion ponytails for me every day.

1:33.3

Wow.

1:33.9

And back then, there wasn't a lot of representation

1:36.9

for women of color in the beauty industry

1:39.1

for hair or skin.

...

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