As an online course creator, should you still be in 2026 running Facebook and Instagram ads to a mini chat connected Instagram Reels post?

Is there a better way to get leads and or sales? And what objective should you choose inside of meta ad managers so that your ads work the best. We're going to cover that

right now. So yes, you should be running Facebook and Instagram ads to your post that's connected

to mini chat if that post is already converting for you organically. So this is not the thing to try

first if you haven't started already posting reals connected to mini chat and of course you

do want I was having this talk with a client that I was coaching because I do one-on-one Facebook

and Instagram ads coaching and if you don't have the Facebook pixel conversion or conversion

API connected to your mini chat please do that so that you can track and you're

probably wondering Quejo. I've heard that you can also run instant forms. Some

people still call them lead forms. Those are ads that capture somebody's information on

the meta platform without them having to leave to a website. And you obviously know that

you can still run ads where somebody clicks on a link

and goes to your website.

But then should we run one of those ads versus an ad to a mini chat connected Instagram

real?

This comes down to testing.

For some businesses, it makes sense to run those ads straight to their previously or currently high-performing Instagram real posts that are connected to mini-chat.

For other businesses, it's still much better to run an ad to a website.

And I'm talking about a lead magnet, right?

So that you can build your email list and sell more of your

online course. Here's a scenario where it makes sense to run that ad to an opt-in that's on your website

if you have a tripwire offer set up on that thank you page. Something for sale like $27 to $37, then yeah,

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