My favorite thing is real life things going on documentary style videos.

That's what I've tried to do in some of my videos.

But it's fun because in those interviews, like it's almost selfish.

Like I'm just asking these questions that I want to know the answer too but I can make a video out of it too.

Perfect.

What is up you sexy bastards? It's your boy push-ups, aka

rabbi can't lose, aka Noo Kagan.

One of the things I'm always fascinated by is people who've been

ultra-consistent over very, very long periods of time.

Recently I connected with someone like that named Shelby Church who's been making

YouTube videos since she was 14 years old.

She started doing makeup tutorials and vlogs of her life as a gymnast, but has since pivoted

to making videos about tech and lifestyle design.

Today she's 25 years old and makes a very healthy living full time via her 1.5 million

YouTube subscribers. Whether you're trying to be a content creator or just build your own business, you'll enjoy this episode.

In this conversation, you'll learn three major things. Number one, how to stay consistent and stick with one thing over a 10 year period.

Two, the exact hiring process I use to find exceptional people and three, we take you behind

the scenes of what running a YouTube business actually looks like.

Enjoy those three things plus a bunch more

ear nuggets along the way. Before we jump into the conversation make sure to

subscribe to my YouTube channel where I release three videos about business or

marketing every week. In one of last week's videos I broke down how you, yes

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