On today's episode, we're going to be going over all of the steps you need to take after you have a listing active on Amazon to make sure that you can keep scaling and crushing your competition.

Hello, everybody, and welcome to another episode of the serious sellers podcast by Helium 10.

I am your host, Bradley Sutton, and this is the show that's a completely BS-free, unscripted, and

un-rehearsed, organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we got another

addition of these little mini workshops, I guess you can call them, that I do every couple

months where I try and help you with a different aspect of your Amazon business.

Now, in case you miss the other episodes, you can go back and watch them, or not really watch

them. You can listen to them, right? You can listen to those episodes. There's one that I did on listing optimization. There was another one on product research and another one on keyword research. This one I want to call account maintenance. And this is so important. You know, a lot of Amazon sellers think that, hey, it's just about set it and forget it. Like, hey, let me just go

ahead and put my listing up. And from now until the cows come home, I'm going to be making

money. And, you know, that's just not the case, guys. You've got to do constant maintenance

and different steps that you have to take and different processes that you need to put in place

in order to make sure that

you can continue to scale and that your sales don't go down. So what are the things that you can do

after your initial launch and after your product is live on Amazon? Well, one of the first things

that I think are important. And hopefully you did this at the end of your keyword

research or listing optimization phase is that you need to go, if you're using helium 10, it's easy

going to keyword tracker. And what you want to put into there are the main keywords that you

identified during your keyword research phase that you think have the best chance to bring you

sales. I usually don't track keywords that have like, you know, 50 or, you know, 100 search

volume, but anywhere from 200 and up, usually I'll try and track, unless it's a really big

niche and I'll probably just go 1,000 and up sometimes because I like to track max of like 20 to 40 keywords that I want to focus on.

Now, the reason that you do this is, you know, there's a few different reasons.

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