Selling Yourself as a Speaker with Matthew Kimberley
The Speaker Lab Podcast
The Speaker Lab
4.8 • 575 Ratings
🗓️ 21 January 2020
⏱️ 36 minutes
🧾️ Download transcript
Summary
A man who is an expert at selling yourself as a speaker is here for episode 273 of The Speaker Lab!
Mr. Matthew Kimberley is a sales wizard and he gives us great strategies on what it takes to truly sell yourself in the speaking world. On today's show, we also talk about when and why he speaks for free and the math behind that choice.
You can hear that and much more when you tune in to this edition of The Speaker Lab.
THE FINER DETAILS OF THIS SHOW:
- What is the best way to build trust, credibility and stature?
- Where does he live and how does that impact his business?
- Is anyone a natural born sales person?
- Why asking when you need something is too late and what to do instead.
- What are the benefits of calling someone versus emailing them?
- Should you speak on your own stage?
- What kind of response rate should you expect initially?
- Why you need to be explicit when collecting testimonials and referrals.
- And so much more!
EPISODE RESOURCES
- Matthew Kimberley's web site
- Matthew Kimberley on Twitter
- 5 Things You Need to Do Every Morning to Get More Clients in 60 Days
- The Checklist Manifesto, by Atul Gawande
- The Successful Speaker, by Grant Baldwin
- Booked and Paid to Speak
- Get Free Speaker Resources
- Book a Call with The Speaker Lab
- Calculate Your Speaking Fee
- Join The Speaker Lab Community on Facebook
- Subscribe on Apple Podcasts
- Subscribe on Spotify
- Read show transcripts here
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Transcript
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| 0:00.0 | Hey, Fran, Graham Baldwin here. |
| 0:01.4 | Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website? |
| 0:10.2 | Well, that tool exists. |
| 0:11.4 | And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence. |
| 0:19.6 | Even better, we're going to teach you exactly how |
| 0:22.1 | to create that tool for your speaking business in under an hour. For a limited time, we're going to |
| 0:26.9 | be offering a free live training on how to build and use this marketing asset to start booking |
| 0:31.9 | paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing. |
| 0:38.5 | That's what you got to do is go to the speakelab.com slash marketing and we'll see you there. |
| 0:48.3 | Hey, what's up for Inge? Graham Baldwin here. Welcome back to the speaker lab podcast. Good to have |
| 0:51.4 | you here with us today. Hope you're having a great day and a great start to the new year. Now, |
| 0:55.5 | as you may have heard, hopefully you've heard by now, we have a brand new book coming out called the successful speaker, five steps for booking gigs, getting paid, and building your platform. We've been working very hard behind the scenes for literally the past couple years on this book, and the book is about to be live. |
| 1:11.0 | So if you haven't already, |
| 1:12.4 | we definitely would encourage you to go pre-order your copy by going over to the speakerlab.com slash book. Again, that is the speakerlap.com slash book. We put every possible resource tip tactic strategy we can think of for building and growing your speaking business. So if you're listening to this show, if you've listened to this show for any length of time, then this is the book for you. Again, it's the successful speaker. Go pre-ordered on the Amazon Barnes & Noble wherever books are sold. Go pick it up. We have a lot of pre-order bonuses there as well that you're going to want to get. So again, don't forget to pick up, pre-order the successful speaker by going over to the speakerlap.com slash book. All right, so today we're going to be talking |
| 1:48.4 | with Matthew Kimberly. Matthew is a successful speaker in his own right. He is a, we talk about |
| 1:54.0 | geography a little bit. He lives in a literally a small island, kind of maybe in the middle |
| 2:00.1 | of nowhere, you could say. And so we talk |
| 2:01.9 | about how he makes that work just logistically for travel and for booking gigs. We'll talk about |
| 2:07.2 | kind of his model, business model for speaking. He speaks for free a lot. So we talk about the math |
| 2:11.7 | behind that, why that makes sense. And then we also spend the bulk of the time talking about |
| 2:14.8 | selling yourself as a speaker. Matthew is an expert when it comes to selling and sales, and so he gives some great strategy, some great advice for selling yourself as a speaker. So last to get into, let's jump right into this conversation with Matthew Kimberly. Enjoy. Hey, what's up, friends? Grant Baldwin here. Welcome back to the Speaker Lab podcast. Today joined by my buddy Matthew Kimberly. And you can't see him, but this guy is devilishly handsome. He's got a lovely accent. We're going to have a good time today. So Mathily, thanks for joining us. First of all, give us a quick snapshot of speaking, how speaking fits into your world. How much speaking are you doing? Who are you speaking to? And give us all things speaking and how it fits in. |
| 2:52.5 | Right. So I was born in Alabama and I realized that when I spoke with this accent instead, my rates just went through the roof. |
... |
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