Hey, Fran, Graham Baldwin here.

Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?

Well, that tool exists.

And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.

Even better, we're going to teach you exactly how

to create that tool for your speaking business in under an hour. For a limited time, we're going to

be offering a free live training on how to build and use this marketing asset to start booking

paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.

That's what you got to do is go to the speakelab.com slash marketing and we'll see you there.

Hey, it's our friends. Grant Baldwin here. Welcome back to the speaker lab podcast. Good to have you

here with us today. Hope you're having a great day. Great start to the new year. Hopefully you're making a dent and moving the ball forward in your speaking business. Now, if you need help doing that, that I know I've told you about this, but I want to remind you again in case you haven't jumped in on this with a brand new book called The Successful Speaker, Five Steps for Booking Gakes, Getting Paid, and building your platform. The book is going

to be out just a couple weeks on February the 18th, but we want you to pre-order the book now. In

fact, we put together several different pre-order bonuses just for those who pre-order. In fact, if you

order a copy of the book, we will give you the audiobook for free, among other pre-order bonuses that

we want to hook you up with. So don't hesitate, go ahead and pre-order by going over to the speakerlab.com slash book. Again, that is the speakerlab.com slash book. Remember, the book comes out February 18th, but you need to get a copy of it today. Stop waiting around. Go pick up the successful speaker. All right. So today we got a great guest for you. We've got my friend Alison Fallon, who is joining us, does a lot of work with writers and authors about helping understanding their voice and finding the big idea of their message. We have a wide range of conversation here with Allie talking about dealing with nerves before you speak. We also talk about finding your voice as a speaker. We talk about the value of writing for a speaker and the importance of creating a writing habit.

So a lot to get to. A really fun conversation. I think you're really going to enjoy this.

So let's jump into this conversation with Allison Fallon. Enjoy.

Hey, what's that, friends? Grant Baldwin here. Welcome back to the Speaker Lab podcast. I am so excited to have my friend Alison Fallon here. Joining us, Allison is one of the nicest people and one of the best writers and extremely smart. She's going to bring so much to the table today and helping us find our voice as speakers. So, Allison, thanks for joining us today.

Yay. Thank you for having me. This is wonderful. I feel like we've known each other for five years, six years. Something like that. I moved to Nashville in 2013, maybe. So, yeah, six years.

Cool. That's crazy. Crazy, crazy. Okay. So first of all, you've done a lot of speaking and work with a lot of speakers and especially like in the writing space with authors.

Kind of give us a snapshot of what your business is like. So my business is called Find Your Voice and we help authors outline their book idea. I mean, we do a lot of other things with authors, but that's the main thing we do is help authors develop their book ideas. So that really came out of a personal pain point for me because in 2010, I quit my full-time job,

knowing that I wanted to write a book. And just with just enough naivete to be a tiny bit stupid

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