4.7 • 1.2K Ratings
🗓️ 27 June 2022
⏱️ 61 minutes
🧾️ Download transcript
Before there were DE&I initiatives, shade range expansions, and the branding of “Black-owned” beauty, there was Fashion Fair Cosmetics. Launched back in 1973 by Ebony Magazine’s Eunice Johnson, Fashion Fair has always been created by and made for Black women. And after co-owners Desiree Rogers and Cheryl Mayberry McKissack purchased the brand in 2017, the brand’s revival has been nothing short of extraordinary. Tune in as I sit down with Desiree to discuss her experience re-launching Fashion Fair and creating equity within the Black community, her personal relationship with beauty and style, and her vast career journey from Obama’s White House to the cosmetics industry.
*Please use code BROOKE15 for 15% off at FashionFair.com*
Links to Products/Resources Mentioned: Beauty of Blackness (HBO), Fashion Fair (Lipstick, Stick Foundation, Crème to Powder Foundation, Loose Setting Powder, Primer Serum), BLK/OPL (Blemish Control Bar, Exfoliating Toner), Kirkland Face Lotion
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Follow Desiree: @iamthatdesiree
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0:00.0 | Hello, hello, it's Brooke DeVard and you're listening to the Naked Beauty Podcast. |
0:14.8 | Welcome back to another episode and I am so excited about this episode because we are |
0:19.2 | going to get to talk with Desiree Rogers who is one of the co-owners and CEOs of what |
0:25.6 | I'm going to say are arguably the most iconic skin care and makeup brands owned by black women, |
0:31.7 | four black women, black opal and fashion fair cosmetics. And today we really focused on fashion |
0:37.0 | fair cosmetics because it has such an interesting and rich history and I'm just like very proud |
0:42.5 | to be able to share this story with you all and share the history of fashion fair cosmetics |
0:47.7 | as well as just Desiree Rogers' story is incredible. Now she and Cheryl may be very |
0:54.0 | mechistic, purchased fashion fair cosmetics back in 2017 and I'm just going to give you guys a |
1:00.1 | little brief overview of fashion fair cosmetics in case just like you're not familiar like I grew |
1:05.1 | up knowing that fashion fair cosmetics was but I think a lot of people don't so I just want to |
1:09.3 | give you guys a brief history. So fashion fair was created in 1973 from Eunice Johnson, American |
1:15.9 | Businesswoman, I just iconic black woman in American history, one of the things that they show in |
1:21.8 | the documentary The Beauty of Blackness which is about fashion fair cosmetics is how she would go |
1:26.2 | to the couture shows in Paris and be purchasing from the front row of these couture shows which was |
1:31.4 | at the time just like not something that you were seeing a lot of black people or black women do |
1:36.0 | at all so love that. So in 1973 she created the first international prestige cosmetics brand for |
1:43.7 | women of color. Now the Ebeneye Fashion Fair came first it started in 1958 and it was this |
1:50.4 | traveling fashion fair where models would strut down the runway in like the latest fashion it was |
1:56.4 | like a huge cultural event, the cultural moment and of course a lot of the models the black women |
2:01.7 | on the runway were like struggling to find their exact shape like they were struggling with makeup |
2:06.1 | just again to put in perspective how fabulous this show was the fashion show these models were |
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