S8E20 - To Bleep Or Not To Bleep: Vulgar Trademarks

Under the Influence with Terry O'Reilly

Apostrophe Podcast Network

Business, Marketing, Under The Influence, Cbc, Society & Culture, Terry O'reilly, Pop Culture, Advertising

4.8 • 627 Ratings

🗓️ 16 May 2019

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

This week, we look at the use of profanity in marketing and the resulting upsurge in Vulgar Trademarks. Four-letter words aren’t just sought out by small, feisty companies looking for attention anymore, but by some of the largest advertisers in the world. Is it obscene, or is it free speech? These days, I swear it’s hard to tell.

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Transcript

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0:00.0	Did you know that if you subscribe to our But Wait, there's more option, you get a bonus story in every episode of Under the Influence.
0:10.4	But wait, there's more.
0:12.3	For the price of a cup of coffee every month, you get early access, so you hear every episode a full week before everybody else.
0:19.8	Plus, you enjoy that episode ad-free.
0:23.0	Tisk, tisk.
0:24.1	And by subscribing, you support our podcast.
0:28.0	Just go to Apple Podcasts and subscribe to Under the Influences, but wait, there's more.
0:38.3	From the Under the Influence digital box set, this episode is from season 8, 2019.
0:45.0	This episode contains some colorful language.
0:48.9	Listener discretion is advised.
0:54.9	You're so king in it.
1:00.0	You're going to love it in and it's now.
1:05.0	Your teeth look wider than no, no.
1:07.1	No.
1:16.6	See what you? You're not you. You're not you when you're hungry. You're a good hand with all.
1:20.6	You're under the influence with Terry O'Reilly.
1:28.7	Back in 1971, Prime Minister Pierre Elliott Trudeau was in a heated debate with
1:50.8	conservative MP John Lundrigan in the House of Commons. Lundrigan was pressing Trudeau
1:56.8	over training programs for the unemployed. He was suggesting Trudeau didn't care about the jobless.
2:03.6	Trudeau looked at him and mouthed two words in his direction.
2:07.6	The MP later said one word started with the letter F
2:10.9	and the other one started with the letter O.
	...

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