My first few hires were all terrible, to be honest.

I had no idea what I was doing.

I didn't really come from a large company or have a big background.

But those first few hires taught me what I wasn't looking for at the very least.

Our billing system is the best in the industry. And we're going up against large companies who have hundreds of millions of dollars in budget.

And we're so far ahead of them, it's not even funny.

All right, this is going to sound funny, but the biggest mistake we also made was the billing project.

I'm Brendan Beebe. I'm the CTO at 4Up Golf Software.

This is Code Story, a podcast bringing you interviews with tech visionaries who share in the critical moments of what

it takes to change in industry and build and lead a team that has your back.

I'm your host, Noah Labhart, and today how Brendan Beebe took over the code base to bring to

life the golf management software called 4Up.

All this and more on Code Story.

Like many folks, I talked to in tech, Brendan Beebe grew up in tech. He comes from a long line of programmers and he's been building things since his teens.

In college, he felt the entrepreneurial bug. In fact, he started one venture and a homemade class weight list that almost got him kicked out of school.

Nowadays, he's married with two kids in his free time. He manages a saltwater reef tank as a hobby and enjoys growing the different species of creatures in his 90-gallon tank.

The original founding team for 4-Up tried to build social media and an internal platform for golf courses.

The problem was, it wasn't taking off.

So when Brendan joined the team, they decided to focus primarily on T-sheets. The problem was it wasn't taking off.

So when Brendan joined the team, they decided to focus primarily on tea sheets, which golfers

used to book a tea time.

From that point, the product, the team, and the company's success grew.

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