Archpreneur on fire 469

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Okay, fire nation. Let's get started. I have simply thrilled to introduce my guest today.

Robby Friedman. Robby, are you prepared to ignite? Of course.

Right. Robby is a co-founder of Viewable, a cloud-based technology that enables clients to

manage and monitor their legal bills in real time, bringing transparency to an opaque industry.

Viewable works within a firm's existing infrastructure, allowing clients to see billing as it

is entered within a firm system. I've given our listeners just a little overview, Robby. So take

a minute. Tell us about you personally because we want to get to know you and give us an overview

of your business. Sure. I'm a former lawyer. I went to law school just like many people did at

one point in life and it's working for a large firm in New York City doing corporate law.

And you know, I noticed that we were spinning our wheels a lot doing things that the clients weren't

expecting or weren't anticipating or didn't want to pay for. And when I went out to practice on my

own, I realized that there has to be a better way to kind of align the expectations of lawyers

and their clients. And that's how Viewable started with my partner currently who, David, who was a

client of mine. We were sitting over on a Friday night having scotch and we realized

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