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The Passionate Few

RICK ROSS: How I Built $150M+ Business Empire | "Why 98% Stay Broke!" | Mom's #1 Secret To Stay Rich

The Passionate Few

OMAR ELATTAR

Education, Entrepreneurship, Self-improvement, Business

4.9 β€’ 602 Ratings

πŸ—“οΈ 17 May 2026

⏱️ 53 minutes

🧾️ Download transcript

Summary

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In this episode, we sit down with Rick Ross β€” rapper, serial entrepreneur, and self-made mogul who built a global empire from absolutely nothing. From washing cars on 183rd Street for $30 a day to owning a private jet hangar 10 minutes from where he grew up, owning a $100M mansion on Miami's Star Island, 100+ franchises, and a 300-acre estate that was once Evander Holyfield's β€” Rick Ross didn't just rap about the boss life. He built it brick by brick.

This conversation is a masterclass in hunger, ownership, and generational wealth. Rick pulls back the curtain on what it really took to go from Carol City projects to a nine-figure empire β€” and why most people never make it out of their own way.

If you're chasing a dream, building a business, or trying to level up your life β€” this episode will light a fire under you like nothing else. πŸ”₯

🎯 In this episode, we cover:

β€’ Growing up behind the projects in Carol City & never letting it define him
β€’ Washing cars at 13 for $30 a day β€” and what that hustle built in him
β€’ How Run-DMC, Luke & Too Short sparked the dream before anything else
β€’ Hundreds of records, zero buzz β€” then one song flipped the entire industry
β€’ Writing "Hustlin'" on a car ride to Tampa and triggering a global bidding war
β€’ Every major label flew out to sign him β€” he only took 3 meetings out of 30
β€’ Getting his first $1M and stacking it instead of spending it
β€’ Building 100+ Wingstop & Checkers franchises into a cash-flowing empire
β€’ Why he chose real estate over crypto and NFTs β€” and how it paid off massively
β€’ Turning Evander Holyfield's estate into a 300-acre personal kingdom
β€’ Building Slippery Soap from one conversation at a car show
β€’ What "Rich Forever" truly means β€” generational wealth that outlives you
β€’ The #1 trait of people who never make it (and how to avoid it)

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πŸ“² OMAR's IG: https://www.instagram.com/omar_therockstar/Β 
πŸ“² RICK ROSS's IG: https://www.instagram.com/richforever/

Timestamps:
00:00:00 – Intro & Welcome to the Hangar
00:00:51 – Growing Up in Carol City Behind the Projects
00:01:37 – Why He Never Let the Negatives Win
00:02:40 – How Music & Run-DMC First Sparked the Dream
00:03:39 – Miami Vice, Ferraris & His Addiction to Success
00:04:43 – First Time on the Mic in Elementary School
00:06:22 – First Taste of Money Before the Music
00:07:01 – From Car Wash Kid to Car Empire & Slippery Soap
00:08:41 – What "Rich Forever" Really Means
00:09:41 – Why Billionaires Think in Decades Not Hours
00:10:43 – Jay-Z, Diddy & Every Label Bidding for Him
00:13:00 – The Day the First Million Hit His Account
00:14:37 – First Show for $25K & the Come-Up
00:15:22 – The Night He Wrote "Hustlin'" on a Car Ride
00:17:07 – How He Knows When a Record Is a Hit
00:18:45 – Why He Chose the Franchise Model to Build Wealth
00:21:01 – The Hardest Part of Scaling: Finding Loyal People
00:22:19 – Maybach Music Group & Controlling the Catalog
00:23:05 – Cars as Investments & His Love for Automobiles
00:24:04 – Why He Chose Real Estate Over Crypto & NFTs
00:25:09 – The Car Show That Built an Entrepreneur Network
00:26:32 – How He Decides Who to Trust in Business
00:27:37 – Why Time Is the Only Thing You Can Never Replace
00:28:22 – The #1 Common Denominator of Successful People
00:29:11 – Dropping the Ball Before the Breakthrough
00:29:53 – Why Weak People & Excuses Never Win
00:30:53 – His Daily Routine & New Album "Set in Stone"
00:31:37 – Why Your Personal Brand Is Everything Today
00:32:25 – Does He Ever Trip Out on How Far He's Come?
00:33:44 – The $97M Star Island Mansion & Ken Griffin
00:35:07 – His Mom: His Biggest Supporter & Ride or Die
00:36:04 – Why You Must Take Imperfect Action When Inspired
00:37:41 – Best Advice for Anyone Stuck Chasing a Dream
00:38:25 – How He Stays Sharp (It's Not Books)
00:39:49 – What's Next: Buying 5% of the Miami Dolphins
00:40:27 – First Things First: Rapid Fire Round
00:50:10 – Final Words: Go Hard 7 Days a Week & Love Every Second

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Transcript

Click on a timestamp to play from that location

0:00.0

I was always a happy person before I was a millionaire. Now I'm just a real rich, funny, happy nigger now. Before you became Rick Ross, take me back. I grew up right here in Carra City, 183rd Street, 39th Court. Some of the biggest projects directly behind me. We hear a lady getting beat up outside the door begging for help. I would love to open the door, but I was taught a different way. Where did the dream first come to fruition? When I was a youngster, the school system failed me. Started having dreams of fame and fortune. That's when music came into the picture. How old were you, your first day on the mic? Man, I was in elementary school. I was on my king's shit back then when I heard hey we want some

0:38.9

pussy that was a powerful record to me and it wasn't about pussy it was about the

0:45.0

freedom of expression he could get up there and say what he really feel I mean

0:48.9

I can't rick rye remi nominated rapper and founder of the iconic Maybach Music Group known.

0:56.3

The ultimate businessman investing in restaurants, real estate now.

0:59.0

He's out with his third book.

1:00.4

It is called Renaissance of a Boss.

1:02.2

The Real Boss, Rick Ross.

1:04.9

Do you remember the song, that changed your life completely?

1:07.4

I never forget it.

1:08.4

Early 06, I just released my first hit record.

1:11.6

Every damn hustling.

1:12.6

You gotta realize I've recorded hundreds of records by this time.

1:17.6

This shit jumped through a roof.

1:19.6

Every CEO in the world flew to LA to meet me.

1:23.6

Every record label wanted to sign me.

1:25.6

You got Jay-Z and Diddy.

1:26.6

They're bidding for you. What did that feel like at that time? Okay. All right, so... What's your best advice for people who are stuck and have a dream and can't get their life to work? You know, that's how it begins. Nothing seems like it works until it's time to work. I was in that same situation, and what you gotta do is make sure you.

1:45.0

There's no way I could have said I had a plan.

1:47.0

Fucking own a $40 million jet.

1:49.0

Have a hangar 10 minutes from where I grew up from.

1:52.0

A mansion on Miami Star Island worth 97 plus million.

...

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