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Barbell Shrugged

Richard Sorin: Generational strength w/ Richard Sorin, Anders Varner, Doug Larson, and Coach Travis Mash Barbell Shrugged #610

Barbell Shrugged

Doug Larson

Fitness, Health & Fitness, Nutrition

4.72.8K Ratings

🗓️ 6 October 2021

⏱️ 80 minutes

🧾️ Download transcript

Summary

Over 40 years ago, back in 1980, a school teacher named Richard Sorin was sweating over a hot piece of hand-cut welded steel in a small 2 car garage. He had already taught the scholastic weightlifting club that morning, followed by AM bus duty, 8 hours of gym class, PM bus duty (for extra money that was used to eventually start his business), and then the jogging club for the teaching staff. Following the school day, he would tear across town to make it to the steel yard before it closed, strap steel to the roof of a 1974 Toyota Land Cruiser, and drive back across town to get started with his new business and dream... Sorin Exercise Equipment.

 

You see, he loved to lift weights, and with a background of collegiate track and field and national level Olympic weightlifting, he knew his way around a weight room. What he did not have, was access to any super-strong, customizable, sport specific weightlifting equipment. Nothing on the market at the time was good enough for him. He was tired of the bar being set so low by weightlifting equipment manufacturers, so he did the only thing he could think of. He made his own.

 

In this Episode of Barbell Shrugged:

 

  1. Strength training before information
  2. Developing a strength focused mindset
  3. The difference between old school and new school strength athletes
  4. How strength is the primary focus for improvement in life
  5. Reflecting on a life in strength

 

Connect with our guests:

 

Anders Varner on Instagram

 

Doug Larson on Instagram

 

Coach Travis Mash on Instagram

 

————————————————

 

Diesel Dad Mentorship Application: https://bit.ly/DDMentorshipApp

 

Diesel Dad Training Programs: http://barbellshrugged.com/dieseldad

 

Training Programs to Build Muscle: https://bit.ly/34zcGVw

 

Nutrition Programs to Lose Fat and Build Muscle: https://bit.ly/3eiW8FF

 

Nutrition and Training Bundles to Save 67%: https://bit.ly/2yaxQxa

 

Please Support Our Sponsors

 

Organifi - Save 20% using code: "Shrugged" at organifi.com/shrugged


BiOptimizers Probitotics - Save 10% at bioptimizers.com/shrugged

Transcript

Click on a timestamp to play from that location

0:00.0

Shrugged family this week on barbell shrugged. We are hanging out with Richard Soren little while back

0:06.4

We went all the way down to hang out at a seminar

0:09.6

Zach Avanesha seminar

0:11.6

That he was running at Sorenx and we had actually been down there at the beginning of this year

0:16.3

We interviewed Bert so being able to get into Richard's office see the museum that is Sorenx again and see

0:24.2

We really like the insight to what strength training looked like way before the internet way before people had tons of answers

0:32.1

Way before it was like easy to get information on getting strong way before barbell shrugged was able to give you all of the coolest information from all the coolest people

0:40.4

There was guys like Richard Soren getting to work in garages after lame bricks all day that were just big strong

0:46.2

Angry mean man like like real

0:50.2

All

0:51.2

Savages and to see the progression of everything over the past a couple decades as well as you know going through all of the phases that

1:01.0

Strength training and competing has been he's been through the rise of you know big power lifting

1:06.3

Sing Olympic lifting tape take off crossfit so many different ways that people are lifting weights and and learning about training

1:13.1

So it was very cool to get his perspective and and really see a lot of the things that he thinks are missing in today's world

1:19.5

Because of all the information as well as what he thinks is is so great about it

1:24.8

He is the original creator of Sorenx

1:28.4

Started selling gem equipment

1:30.4

And then it has now blossomed into with the help of his son Bert

1:35.3

Just a phenomenal business with phenomenal people and I love getting down to to go see everything that they have going on

1:42.6

Including the the museum of all the old weight left the gear

1:45.8

So hope you enjoyed this episode before we get into it. We got to make sure we thank our sponsors by optimizers at some point

1:52.7

We've all been sold a big lie including yours truly. It's called the protein line starting in the

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