What is up everyone? This is Alex Lieberman, co-founder and CEO of Morning Brew coming to you with the last

Founders Journal of the Week. For those of you that are joining the Founders Journal for the first time, this is my daily diary made public for the world where I talk about the biggest lessons, the biggest revelations, wins, losses, all of the things that happen behind the scenes at Morning Brew.

Today, we're going to talk about reflecting on things when good happens rather than when

shit hits the fan. Let's hop into it. So about an hour and a half ago I did my second

CMO interview of the week. For those founders journal listeners that weren't aware I do another show it's my

CMO series where every week I interview some of the smartest marketers in the world

about the strategies the the tactics, the trends that they leverage

to do their job better than most.

And this was the first week that I had two interviews.

On Tuesday, I interviewed the CMO of Salesforce,

Stephanie Busemi.

And today I interviewed Joy Howard, the CMO of Dash Lane. Dash Lane is a password manager, has more than 14 million users, has raised

over $200 million. So they are by no means an early stage startup, but they are also not a Fortune 500 company.

And as I reflected on my conversation with Joy, I think there are two things that came to mind.

One was, wow, that was a great conversation.

Joy is one of the most impressive marketers

that I've ever talked to in my life.

And then the second was, why was that such a good conversation?

What was the context of the conversation

that made it so valuable, that made it feel better than most?

And so it made me think about that.

We as professionals, we as people,

...