REGARDLESS OF EXPERIENCE WE ALL FACE THIS ONE LIMIT
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
4.8 β’ 1.2K Ratings
ποΈ 13 May 2026
β±οΈ 37 minutes
ποΈ Recording | iTunes | RSS
π§ΎοΈ Download transcript
Summary
Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs
Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU
https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
FAQ:
- 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
- OFFICE HOURS EVERYΒ OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
- UNLIMITED 1-ON-1'SΒ ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
- FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
- ALL CONTENT IS VIDEO BASED AND SELF PACED
- I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
- YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.
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Email me additional questions: briangburns@me.com
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β SAMPLE EMAIL TO EXPENSE THE COURSE
MGR,
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I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
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They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I'm committed to my own personal development and
would like your help in expensing the course.
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It would pay for itself if I closed only one new deal of $X value.
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Please let me know by Friday if I can move forward with this 1 year course.
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Thanks,
ME
Here are some student interviews from the courses:Β
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Audible 30 day Free Trial:
http://www.audibletrial.com/BrutalTruth
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | Today we got a great interview for you, kind of a rags to riches story, a rep who started off |
| 0:07.0 | selling internet connections to small businesses and office parks, door to door essentially, |
| 0:13.6 | B to B, but still door to door, and grew into an enterprise rep with great success. And we're going to be talking about what that took. |
| 0:24.2 | How do you do these large deals? How do you think about them differently? How do you use your judgment |
| 0:30.3 | skills? Instead of just being busy, being busy on the things that matter most, he makes some great points that we all get the same amount of time every day. |
| 0:40.7 | It's how well we use it, how well we apply it, on the things that are most likely to close. |
| 0:48.0 | Hey, Tim, thanks for joining us today. |
| 0:49.7 | It's a way you getting started. |
| 0:50.5 | It gives a little background on yourself. |
| 0:52.7 | Yeah, I'm speaking to you right now from |
| 0:55.8 | just outside of Nashville in Tennessee. We just, the family and I moved here just about two weeks |
| 1:02.7 | ago from outside of Chicago. So, and it's coincidence. I'm running away from the Cubs when they're doing a massive sell-off right now. But no, |
| 1:15.2 | I'm joining the bandwagon and the exodus from Illinois and states like California and stuff |
| 1:22.3 | and heading down to Tennessee. What attracted you to Tennessee? |
| 1:29.5 | Family or no state tax? No, just, yeah, no state income tax. |
| 1:32.3 | As a sales guy, that's always interesting. |
| 1:35.6 | And, you know, just the weather and stuff got kind of sick of dealing with the brutality |
| 1:40.5 | of winter outside of Chicago. |
| 1:42.4 | So, yeah, we bought a piece of land about 25 |
| 1:47.9 | minutes northeast of Nashville on the lake and, yeah, going to enjoy, enjoy better weather and |
| 1:55.6 | being on the water. Perfect. Hey, so what motivated you to get in the sales? Yeah, so, you know, I grew up outside of Chicago and kind of got this like perfect blend with, with my parents. But I'd say probably the thing that originally drove me to it as my mom, |
| 2:20.3 | she owned a children's theater. So it was like her mission to instill, you know, kind of |
... |
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