Real Estate Halftime Adjustments to Finish the Year Strong | Tom Ferry Show

The Tom Ferry Podcast Experience

Tom Ferry

Education, Self-improvement, Business

4.8 • 1.1K Ratings

🗓️ 4 June 2024

⏱️ 20 minutes

🔗️ Recording | iTunes | RSS

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Summary

What are the real estate halftime adjustments you’re going to make as we head into Q3? The market is shifting yet again. Keeping Current Matters estimates that mortgages will drop in the second half of the year. With July approaching, this is your real estate halftime opportunity to make adjustments and fine tune your business – and that’s exactly what I’m showing you how to do in this episode of the Tom Ferry Show. I’m asking you important questions that will help you get to the root of what’s working and what’s not. After that, we’ll take a look at some insights from TomAI that show what some of our best clients are doing to win in their markets right now. Watch or listen now and get started making your real estate halftime adjustments today. In this episode, I discuss… 2:00 – What worked/didn’t? 4:00 – Priority adjustments 8:10 – Stop rolling the dice 10:20 – TomAI insights 13:54 – Tech enabled operations

Transcript

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0:00.0	Welcome to the Tom Ferry Show.
0:04.0	Happy Halfway Point of 2024.
0:07.0	I've got some great ideas I want to share with you
0:10.0	as you're doing a look back as we always do at the first six months and then I look forward
0:16.0	for what it is I'm going to do differently, more of less of start and stop to adjust
0:20.8	so you find yourself in a better position to win.
0:23.0	Now, if you recently listen to the podcast I did with David Childers over at
0:26.9	KCM, he argued very analytically that the second half of the year is going to be better than the first half of the year.
0:35.0	What's your immediate take on that?
0:37.0	Let me know in the comments.
0:38.0	What do you think?
0:39.0	Do you think the second half of 24 is going to be better than the first half of the year?
0:42.0	His was very simple. He said all the major
0:45.5	forecasters Fannie, Freddie, and NAR are all saying interest rates are going to be somewhere
0:49.7	between 6.4 to 6.5 and I think you would agree staring from a 7-5 or a 7-12 down to 6.5
0:59.7	is a little more palatable for the vast majority of people to make the move. Now beyond
1:04.4	that it's really going to come down to what are the adjustments you're going to
1:08.2	make to ensure your success. So I've got two different lists. I've got the I've been doing this forever 75,000 hours of
1:15.0	coaching here's the obvious stuff or maybe the not so obvious and that I went to Tom
1:19.3	AI where our AI tool is examining all of our clients and what's working and what's not and I can literally
1:25.8	go region by region team versus solo agents what country do you want to be in and I just
1:31.0	asked it what are the four to five most important things our clients are
	...

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