This is what I always like to bring up every time someone likes to talk about the dark arts of Cambridge Analytica is, you know who's been doing this for years, like a decade now?

Brands. Brands do this all the time. It's just brand driven. It's just algorithmic advertising based on brands.

Like we've brought in an extremely dark energy consultant, someone who understands the incredibly depraved arts

of manipulating the populace, it's lush cosmetics.

Politics is always light years behind the rest of the world.

I mean, that said, if that was the case, like, lush, lush is like way ahead of the game.

Like, you remember all the shit they got into last year because of their campaign, their spy cops campaign.

And they kind of did, you know, their social media campaign with that.

So if there is a dark arts wizard running the lush social media account, light years ahead,

and things are looking good.

The next thing is going to be the next UK election will we be able to be able to be able to be able to be able to be able to be able to be.

It's like political parties using dark new encrypted messages.

And journalists will be writing about this as if it's.

They're using exciting boomer memes.

I love that.

I'm using the secret Matt Hancock function.

I, for one, can't wait for...

I'm going to give you a future headline that's going to give everyone brain cancer.

The dark power of WhatsApp

in what some analysts are calling

the Lynx Africa by-election

things Africa is good

...