OCTO - Masks that are Safe, Effective, & Reusable
The Story of a Brand Show
Ramon Vela
4.9 • 147 Ratings
🗓️ 3 January 2022
⏱️ 34 minutes
🧾️ Download transcript
Summary
**This episode is brought to you by MuteSix, CartText, and Ordergroove**
“Respiratory protection that is safe, effective, reusable, and tough” that's what OCTO creates. In part 1, we have Natasha Duwin and Tobias Franoszek, Co-Founders and Co-CEOs of OCTO, a safety device brand.
Both Natasha and Tobias had experience starting, building, and selling companies in the software space. They saw an opportunity for OCTO respiratory masks (ORM) after coming across the government's initiative for the SARS outbreak. They initially planned to launch their first product in 2020, but the pandemic pushed their product prototype timeline to 2021. Undeterred, they found a way to manufacture masks themselves.
OCTO gives a significant discount to frontline workers, janitors, delivery drivers, and many more. OCTO Respiratory Mask’s reuse aspect makes them different from other brands.
They discussed:
* Gratefulness
* Overview of the brand
* Their background
* Why OCTO
* Feedback during pandemic
* Supply chain issues
* Similarities to Software Development
* Lessons learned
Join Ramon Vela, Natasha Duwin, and Tobias Franoszek as they break down the inside story on The Story of a Brand.
For more on OCTO, visit: https://octosafety.com/
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*
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For your free digital marketing consultation, visit: https://mutesix.com/storyofabrand
*
This episode is brought to you by Ordergroove.
It’s time to let your customers enjoy the products they love without the friction of reordering...
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*
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | Recorded at MuteSix Studios. |
| 0:07.0 | This is not your average entrepreneur or e-commerce podcast. |
| 0:11.0 | And he's not your average host. |
| 0:14.0 | This is the story of a brand with your host, Ramon Vela. |
| 0:28.6 | So, OctTO creates respiratory protection that is safe, effective, reusable, and tough. And reusable and tough enough to be boiled like hundreds of times without loss of protection. |
| 0:35.6 | So what we do is the brand basically creates respiratory |
| 0:40.7 | faultation and the difference between other brands is really that the it is |
| 0:48.1 | highly reusable. |
| 0:53.0 | Hey, are you interested in improving your abandoned cart recovery rates? |
| 0:57.9 | Well, let me tell you about cart text. |
| 1:01.4 | Cart text is powered by real people, not bots, not AI, real people. |
| 1:07.8 | Cart text will contact and engage with your customers in real time to make the sales that you |
| 1:12.9 | missed. One by one, cartex will convert your abandoned carts, turn subscriptions, and billing-related |
| 1:19.8 | issues using live agents and SMS. Real people getting the job done. Visit carttext.com. Again, that's carttext.com. And please, |
| 1:32.4 | please let them know that the story of a brand sent you. It's time to let your customers enjoy the |
| 1:38.6 | products they love without the friction of reordering. And that's why innovative brands like |
| 1:43.4 | Pete's coffee rely on Order |
| 1:44.8 | Group subscription solution to build long-lasting relationships that drive recurring revenue. |
| 1:50.3 | From enrollment incentives to churn-fighting AI, Order Group gives your business the tools |
| 1:55.5 | it needs to be a subscription success story. Visit ordergrove.com for or slash story to book a demo today and receive two |
| 2:03.3 | months off your first contract. Again, that's order groove.com for slash story. That's |
| 2:09.0 | O-R-D-E-R-G-R-O-O-O-V-E dot com for slash story. |
... |
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