Hey, this is the moment, I'm Brian Coppelman, thanks for listening.

My guest today is Neil Blumenthal.

He is founder, co-CEO of Warby Parker, a brilliant person.

We got to meet each other.

We spent a little bit of time together over the past few years, and as soon as I met

Neil, I felt like I understood a bunch of things about why he was such an effective leader.

And gosh, it's embarrassing to call somebody in the glasses business a visionary, but there's

no other word for it.

It's terrible, Neil, but there's no other word for it, dude.

Have you found one?

Have you found a better word to avoid using visionary?

We love puns in the hardware industry.

Brutal, just brutal, but so yeah, Neil famously, they're legendary stories that he and his

friends were awarding when they came up with this idea.

And I mean, I am not only, I'm a customer, I'm wearing Warby Parker's now, and I wouldn't

be if it weren't for the fact that I just love these glasses.

They were so easy to get, they're so easy to replace, like the whole thing works for

me.

And it's, I am fascinated.

Neil, here's where I want to start, and then I want to go backwards, because what you've

accomplished is amazing, and I think the more we can get granular about kind of like how

you put yourself in a position to be the kind of person who would see this opportunity

...