Go. According Lucy Haldon, big clap please. Nice. Strong clap.

Oh, that's right, a little bit thirsty.

By the way, this pecan coffee that you had downstairs in the ore and espresso thing, incredible.

Flats. Yes. Does it? Have you tried the maple one?

No, but I will have one next time. I've got the caramel.

I have nil. I've got the boogiest coffee machine ever, by the way, and we still using the espresso one.

Kyle had a really interesting fact on this.

No, I don't have the fact.

Kyle had the fact.

Oh, no, I did have an...

You did have an interesting fact.

It was a Rory Sutherland and he was saying like, if you were to buy, you know, jar of coffee,

just like the spoonful of coffee, to get the same equivalent amount of servings out of one

of those out of an espresso pod. Guess how much that jar of coffee would cost?

It'd be 87 pounds. Why? Which is insane. Because the espresso's cost loads of money, but the thing is you look at them

and you compare it to Starbucks. And so you're like, neospressos cost me, you know, 35, 40p a pop. And you're like,

but I'd normally spend four pounds at Starbucks. It's practically making me money. Yeah. So that's

the really interesting thing. It's about comparison. It's the same way that, know Bentley and Rolls Royce. They don't sell their cars at car shows.

They sell like cars at airplane shows. Because if you just spent the afternoon looking at like

Boeing 747 Dreamlines, then a 400 grand car is like an impulse buy. It's like, oh yeah, I'll just buy one of them. And it's an interesting, and I think we can relate that to my coach a little bit as

well.

Explain.

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