Mike & Kass Lazerow - From Zero to $745M | The Simple Truth About Growth

Success Story with Scott D. Clary

Success Story Media

How To, Business, Education, Self-improvement

4.6 • 326 Ratings

🗓️ 6 January 2026

⏱️ 79 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com ➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory Mike and Kass Lazerow are married serial entrepreneurs and investors best known as the co-founders of Golf.com and Buddy Media, a social media marketing platform that sold to Salesforce in 2012 for $745 million. Their entrepreneurial journey began after they reconnected at a mutual friend's wedding in 1996, and two years later they co-founded Golf.com before marrying in 1999. After selling Golf.com to Time Warner in 2006 for $24 million, they launched Buddy Media. Since then, they have supported nearly 100 early-stage startup founders as angel investors and advisors, with their investments generating more than $10 billion in realized gains, including notable successes like Scopely and Liquid Death. They are authors of "Shoveling $h!t: A Love Story" and have received numerous accolades, including being ranked number one on Business Insider's Silicon Alley 100. ➡️ Show Links https://www.instagram.com/kassandmike/ https://kassandmike.com/ ➡️ Podcast Sponsors Hubspot - https://hubspot.com/ ShipStation - https://www.shipstation.com/ (Code: SuccessStory) Square - https://square.com/go/success SurveyMonkey - https://www.surveymonkey.com/scott Monarch Money - https://www.monarchmoney.com (Code: Success) Claude - https://claude.ai/success Huel - https://huel.com/scott (Code: scott) Revenued - https://www.revenued.com/ NetSuite - https://netsuite.com/scottclary/ Indeed - https://indeed.com/clary ➡️ Talking Points 00:00 – Intro 01:28 – Why Building a Company Is Awful and Amazing 04:33 – How Not to Destroy a Relationship in Business 08:16 – Turning Each Other’s Weaknesses Into an Edge 11:45 – Building a Company With Your Partner 13:56 – Pivot or Die: Surviving the Hard Moments 18:26 – When to Quit vs. When to Push Through 23:29 – Sponsor Break 26:13 – Getting Your Team to Truly Buy In 33:03 – The 3 Real Reasons Companies Fail 35:46 – Why They Hired a Coach After Raising $100M 42:15 – Health, Burnout, and Long-Term Success 51:50 – Sponsor Break 53:45 – The Traits They Bet On as Investors 1:05:38 – Is Social Media Breaking Entrepreneurs? 1:10:38 – The “Go Gauge” Decision Framework 1:15:59 – The Founder Delusion That Kills Great Ideas 1:17:26 – What They Respect Most About Each Other 1:18:23 – The One Lesson They’d Teach Their Kids

Transcript

Click on a timestamp to play from that location

0:00.0	There's nothing worse than being an entrepreneur. And it's awesome. There's nothing better.
0:04.0	Best entrepreneurs just love to suffer. When I look at where people find their purpose, where they find
0:09.2	their passion, it's in entrepreneurship. They're not just partners in life. They're partners in
0:13.6	ambition, strategy, and growth. Mike and Cass are the duo behind one of the fastest growing
0:18.9	coaching brands in business and lifestyle mastery.
0:21.8	You were in a marriage, dating, whatever it is.
0:24.1	You have to have the big conversations.
0:25.9	Why are you doing this?
0:27.1	You just have to both know why someone's doing this.
0:29.8	Co-founders that have the same morals and values, I think, are real winners.
0:33.8	If you want to build a real venture company, you have to have the opportunity to reach
0:38.6	billions of people. Together, they've helped thousands turn confusion into clarity and ideas into
0:43.7	thriving, predictable income. Their partnership isn't just about success. It's about the journey,
0:48.8	the grind and the transformation that happens when two minds commit to excellence together.
0:53.4	If you're brutally and radically honest with everybody, including yourself, pivoting is part of every entrepreneur's life.
1:01.0	If you can constantly explain what you're doing to the teams around you, then those pivots become easier and easier.
1:07.0	If you do the right thing every day, week, month, quarter, you'll be successful
1:11.0	in some way. Money does not come with that. Find something that you really are passionate about
1:16.0	and put all of your energy behind that. So, Mike, you write that entrepreneurship is awful and awesome, suffering that you wouldn't
1:33.2	trade for anything.
1:34.0	So help me understand why anybody would choose this life.
1:37.7	There's nothing worse than being an entrepreneur.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Success Story Media, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Success Story Media and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.