Mildly entertaining, somewhat obscure guests, relatively interesting topics,

semi-professional production quality, reasonably well-informed commentary, a great value for the money,

hundreds of fans all around the world. It's the starting strength gyms podcast with your host, Ray Gillingwater.

Okay, I've got Luke on the podcast today. I wanted to talk to Luke for a while.

Luke Schroeder is the new president of starting strength gym.

So he is my succession plan.

The succession plan has been enacted.

He runs a company.

Man, I'm really glad to have you.

I've got a lot I want to talk to you about.

I think a few people will find this interesting.

A bunch won't, but that's all right.

We're not talking to them.

Maybe just you and I.

Yeah.

Which is perfectly okay.

But the thing I wanted to start off with, Luke, was I want to get your perspective on what the

hell it is we're doing and what, what this is all about.

And why you care about it so much that not only did you put yourself through the program, but you invested a couple hundred grand to open a gym. You plan and open an additional gyms and you just quit your job to take my job and to run this company. Because I see this, I, I see this thing from my perspective. I mean,

it's been blindingly obvious to me since before the company existed,

that we had to find a way to fulfill the demand for starting strength,

more simply.

...