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The $100 MBA Show

MBA966 How to Choose The Perfect Launch Partners

The $100 MBA Show

Omar Zenhom

Entrepreneurship, Business, Careers, Marketing

4.82.2K Ratings

🗓️ 22 March 2018

⏱️ 14 minutes

🧾️ Download transcript

Summary

Why launch alone? When you’ve got a new business, product, or even just a new feature, teaming up with another company might be the best way to spread the word.

By sharing your news with a bigger audience than your own, you can maximize the impact of your new release. You just have to find some fellow business people willing to team up. Today, we offer 5 tips to help you identify the best launch partners, and talk them into a mutually beneficial launch promotion.

You only get one shot to launch, so make it count! We discuss where to start looking for partners, how to identify the “right fit” for your brand, and how to align your interests with your launch partner's for an effective collaboration. We also describe what kinds of partners to avoid.
Make your next launch greater than the sum of its parts. Click Play!

Transcript

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0:00.0

Heyo! Welcome to the $100 R.M. Show Business Podcast, it gives you the business insights you need

0:15.9

Without all the fluff with our daily 10 minute business lessons for the real world.

0:20.6

I'm your host, your coach, your teacher, Omar's at home. I'm also the co-founder of the $100 MBA,

0:27.1

a complete business training and community online. In today's episode you will learn how to choose the perfect launch partners.

0:35.0

Whatever you're launching, whether it's a new business, a new product, a new book, a new service,

0:41.0

a new feature even. You want to get the word out. You want to spread the word as much as possible.

0:46.5

And one of the best ways to do that is to partner up with other people. People that have similar

0:52.0

audiences or audiences that would be interested in what you have to offer.

0:55.0

How do you find these people? How do you choose them and make sure they're perfect so you maximize your efforts?

1:02.0

That's what we're going to get into in today's episode. so you maximize your efforts.

1:03.0

That's what we're going to get into in today's episode,

1:05.0

how to find them, what to look for,

1:07.0

and how to make sure it's a mutually beneficial agreement.

1:10.0

We got a lot to cover, so let's get into it.

1:12.0

Let's get down to business.

1:14.0

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1:21.0

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1:24.8

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1:30.4

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1:34.3

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1:39.8

check out to receive 10% off, plus free ground shipping on a Swift series laptop

1:45.2

including already discounted models offer valid through April 30th 2018 and limit to

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