MBA952 Your Most Important Asset in Business + Free Ride Friday!
The $100 MBA Show
Omar Zenhom
4.8 • 2.2K Ratings
🗓️ 2 March 2018
⏱️ 16 minutes
🧾️ Download transcript
Summary
In business, you’ve got plenty to choose from. Your talent. Your expertise. Your inventory. But there’s one overarching asset that binds the rest together, and gives each their value. There’s one asset that can follow you from start to finish, even if one business fails and you move on to another. This asset is the most precious, one that needs to be cultivated, guarded, and utilized at all times.
Today’s episode falls squarely in the “I wish someone had told me this when I started” category. Understanding the value of this one asset is key to your development as an entrepreneur, no matter what kind of business you’re in. We discuss how to develop this asset, how to use it effectively, and how focusing on its value can breed success no matter where your business journey takes you. Plus, it’s FREE RIDE FRIDAY!!! Click Play!
Transcript
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| 0:00.0 | Hey there, today is Free Ride Friday, so make sure you hang on to the end of the episode to hear who won this week's free ride. |
| 0:06.4 | Every Friday we give away a lifetime membership to one of our programs. |
| 0:09.6 | This week we're giving away easy course, our 30-day course on how to create and launch an online course in 30 days. |
| 0:16.0 | And all you've got to do is leave us an iTunes rating and review to enter our weekly random draw. |
| 0:21.0 | Every Friday we randomly draw somebody who's left us a |
| 0:23.7 | review and they win a free ride. So if you haven't left us a review yet do that |
| 0:28.0 | now so you can enter the draw next week and every week after that. All right let's |
| 0:32.0 | jump into today's episode. |
| 0:33.4 | Heyo! Welcome to the $100 MBA Show! Your daily dose of business goodness to become a better |
| 0:48.8 | entrepreneur. With our daily 10 minute business lessons for the real world, I'm your host, your coach, |
| 0:54.7 | your teacher, Omar, then home. |
| 0:56.4 | I'm also the co-founder of the $100 MBA, a complete business training and community |
| 1:01.0 | online over at 100 MBA.net. |
| 1:04.0 | And in today's episode you will learn what is your most important asset in business. |
| 1:10.0 | Every business must have value, must have a set of assets, whether it's a great product, great service, or the location of your business. |
| 1:19.0 | But all these are not the most important asset in any business. Without this number one asset you |
| 1:26.0 | really have no business now or ever. It's an asset you can carry on |
| 1:35.0 | to a new business today, to move on to a new business tomorrow. |
| 1:36.0 | And I want to discuss with you this asset in today's business, |
| 1:40.0 | how to cultivate it and make sure you're growing this asset every day. |
| 1:45.0 | I wish somebody told me this about 15 years ago when I started even thinking about |
| 1:49.5 | business. I thought it was just all about the product or the service, but it's a whole lot more than just that. |
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