Heyo! Welcome to the 100 Army Show, the business podcast for those who want a better business today. That's why we deliver our 10 minute business lessons every single day, five days a week.

I'm your host, your coach, your teacher, Omar, and home.

I'm also the co-founder of the $100 MBA, a complete business training and community

online.

If you have a new idea for a business or a new feature or a new product in

your business and you want to make sure that your potential customers will buy it, then

you need to check out our free idea validation course.

It's a seven-part video course with a workbook to help you make sure that you nail those ideas

and make sure you have things that people actually want.

It's an essential skill you need as an

entrepreneur and this course is completely free just go to 100 MBA.net.

In today's episode you will learn does giving out free swag work does giving out free t-shirts and

stickers and waterballs and all that kind of stuff work as a marketing exercise is it

worth your money to buy these things and give them out at a conference, a meetup, or even at your physical store?

Well, that's what we're going to be covering in today's episode.

Nicole and I have attended many conferences.

We sponsored a few conferences, one recently in the past,

and I want to just share with you our experiment of giving out free swag.

It's going to kind of be like a debrief to find out was it worth it and if it was

how would I do things differently to improve my conversions? You might be surprised with what we learned.

I want to make sure you're spending your money wisely when it comes to marketing your business.

That's why this episode is so important.

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