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The $100 MBA Show

MBA861 A Marketing Strategy That Works & How To Do It

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.91.2K Ratings

🗓️ 6 February 2017

⏱️ 22 minutes

🧾️ Download transcript

Summary

If there’s one topic our listeners want to know more about, it’s marketing. You could have the best product in the world, but without marketing, you don't have a business. In fact, the ideal marketing strategy is in place before the product is! That’s the lesson we're teaching in today’s deep-dive tutorial: our proven marketing strategy for any business. If it sounds too good to be true...it’s not! This strategy takes work and some outside-the-box thinking to be effective.

Transcript

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0:00.0

Heyo! Welcome to the $100 Rumbi show, the business podcast that helps you build a business with less heartache

0:16.2

and more results with our deep dive lessons from the real world.

0:20.9

I'm your host, your coach, your teacher, Omar Zenholm. I'm also the

0:24.9

co-founder of the $100 MBA and Webinar Ninja, our webinar platform. And in

0:29.9

today's lesson, we're going to get into a very important topic.

0:33.7

Probably the most important topic when it comes to the survival of your business.

0:38.4

Chances are if you're in your first year of business and you haven't had the explosive

0:42.0

growth of Instagram, you're still grinding.

0:45.2

You're in the grind and you're often asking yourself that nagging question, is my business failing?

0:51.4

Will I be around next year or the year after that?

0:55.0

Is my thing really a thing in my marketplace?

0:58.6

These questions are absolutely normal and they're actually quite healthy.

1:02.0

Too many business owners don't ask this question early enough.

1:06.0

Now a quick disclaimer, this episode, this lesson is going to be very, very honest.

1:11.0

Very straight up, because this is a serious issue and we need to tackle it head on.

1:15.4

Let's get real. Failing is a real possibility for your business.

1:19.6

For my business, recognizing this is healthy and practical. Now recognizing this doesn't mean

1:25.1

you can't turn things around if things are not going well or you recognize that you are failing.

1:29.7

You still can do well and be successful, be a great entrepreneur. I mean just ask Richard Branson

1:34.2

billionaire and founder of Virgin. He's had over 15 huge public business failures from Virgin

1:41.2

Brides to Virgin Cola, but he continues to be a success as an entrepreneur.

1:46.9

He's still doing all right.

...

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