MBA2600 Q&A Wednesday: Is it Worth it to Start a Podcast in 2025?
The $100 MBA Show
Omar Zenhom
4.8 • 2.2K Ratings
🗓️ 19 March 2025
⏱️ 13 minutes
🧾️ Download transcript
Summary
Thinking about diving into podcasting but not sure if it’s worth it these days? Barry’s been wondering if the market’s too crowded for his unique perspective—maybe you’ve had the same question. Don’t stress, though—you’re in good company. This episode with Omar keeps it real, explaining why podcasting is not just surviving but thriving in 2025. […]
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Transcript
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| 0:00.0 | You've probably heard that podcasts are oversaturated, that it's too late to start one, that nobody's listening anymore. |
| 0:06.1 | That's complete nonsense. Today I'm going to show you why podcasting still works. I'm going to also show you the hidden benefits that no one talks about and how to make your podcasts work in 2025. |
| 0:24.0 | Welcome back to the $100 MBA show. |
| 0:26.4 | I'm your host, Omar Zen Home, where I deliver practical business lessons three times a week, |
| 0:31.1 | Monday, Wednesday, and Friday to help you start, grow, and scale your business. |
| 0:37.5 | I've run the $100 MBA show for nearly a decade with over 2,500 episodes, hundreds of |
| 0:43.5 | millions of downloads, and been named one of the best podcasts on Apple Podcasts. |
| 0:48.0 | I've seen firsthand what podcasting can do for your business, your brand, and your network. |
| 0:53.7 | I'm going to break it down step by step. |
| 0:56.7 | Podcasting isn't just alive. It's thriving. But it's not about going viral. It's about going deep |
| 1:02.1 | with your audience. And this is what makes podcasting so powerful. The deep audience connection |
| 1:09.0 | you make. But first, we need to take a timeout, a quick disclaimer. |
| 1:12.8 | Let me be straight with you. |
| 1:14.2 | It's more competitive than ever to start a podcast. |
| 1:16.8 | It is harder to stand out than it was five or ten years ago when I started. |
| 1:21.1 | So does it mean it's not worth it? |
| 1:23.2 | No, not at all. |
| 1:24.7 | As Jim Rome put it best, don't wish it was easier, wish you were better. |
| 1:29.4 | If you're willing to put in the effort, if you're willing to be strategic, |
| 1:32.8 | podcasting in 2025 is still one of the best, if not the best way to build real engaged audience |
| 1:38.9 | members that actually buy from you. And that goes back to the point I was making earlier. |
| 1:43.7 | You're in their ears for 10 to 20 to 30 minutes. |
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