Did you know that 42% of startups fail because there's no market need for their product or service?

That's nearly half of all businesses.

That's according to CB Insights.

The good news is you can avoid becoming part of that statistic by validating your business idea first.

Today I'm going to show you how to figure out if your business idea is worth pursuing

before you invest too much time and money into it.

Welcome back to the $100 MBA show. I'm your host, Omar Zen Home, where I show you how to start growing scale of business three days a week, Monday, Wednesday, Friday.

Today's Q&A Wednesday where we answer a question from one of our listeners, one of our viewers, one of our

community members. If you got a question you want to ask, go ahead and send us your question over at

100mba.net slash Q. Today's questions from Steph and Steph asks, how do I know if my business

idea is worth pursuing?

Steph, this is a question every entrepreneur faces.

I've asked this question myself several times in my journey.

And the best way to find out is to test it,

is to figure out if it's really a good idea in the real world.

In today's episode, I'll share with you a

step-by-step framework you can use to validate your business idea quickly and effectively. And

it won't break the bank. So let's get into it. Step one is to identify the problem. Every successful

business does one thing. Solves a problem. If your idea doesn't address a specific

pain point, it's not likely to succeed. So why does this matter? People pay for solutions to their

problems, not for ideas that sound cool. And by the way, fun is a solution to cure boredom. The luxuries are a solution

to feel significant. It doesn't have to be like a pill to solve a pain. For example, when we

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