Heyo!

Welcome to the $100 MBA Show, Business Insights You Can Count on with our practical business

lessons.

I'm your host, your coach, your teacher Omar's in home.

I'm also the co-founder of Webinar Ninja, an independent software company I started back in 2014.

In today's episode is a must read episode.

On our must read episodes, I share with you a book that has influenced me as an entrepreneur.

I share with you its takeaways, its insights, and why you should read it too.

Today's Must Read is 10X is Easier than 2X by Dan Sullivan.

Some books are filled with tactics and strategies.

Some books are inspirational telling the story of an entrepreneur's

struggles and then eventual success. And some books like this one explores a big idea. This idea is what if it was easier to 10x your business than to try to just

double it 2X? In this book Dan Sullivan challenges the conventional mindset of gradual progress is easier

than exponential growth, 10X growth. He also provides actual insights and

strategies to shift your thinking. This is a real mind shifting book.

And I gotta tell you, it's challenging.

It challenges the way you think about business and how businesses grow.

It's confronting in a lot of ways.

But at the end, you will be better for reading it. I'll explain why in today's lesson. So let's get into it. Let's get down to business.

In Dan Sullivan's book 10X is easier than 2X, he attempts to revolutionize the way we think as

entrepreneurs about growth in our own businesses.

The book's core idea, it centers around the fact that achieving a tenfold growth in your business

...