Hey-oh, welcome to the $100 MBA show, giving you and your business a boost with our practical business lessons.

I'm your host, your coach, your teacher, Omar Zen Home.

I'm also the co-founder of Webinar Ninja and

independent software company I started back in 2014. And today's episode is a guest teacher

episode on our guest teacher episodes where we bring on an expert to teach their area of

expertise. Today we have Wall Street Journal bestselling author Stephen Mark Cahan. And he's going to

show you how to set in motion a modern

digital marketing strategy that will dramatically increase your sales growth. You are in for a huge

treat. And what I love about his lesson today is that he focuses on the fundamentals that actually

work. I can testify to this. So this lesson is going to clear brain,

give you focus, and tell you exactly what you need to do. The more people you can attract,

the more people you can convert into customers, the faster you can grow. You get this right in

your business. You can pretty much get everything else wrong. I'm saying that a little bit of tongue

and cheek. But in reality, if you know how to

bring in customers on a consistent basis with a strong digital marketing strategy, you are golden.

Can't wait to get into this one, so let's get into it. Let's get down to business.

Today's guest teacher, Stephen Mark Cahan, is not only a Wall Street Journal bestselling author.

He walks the talk. He's helped seven startups grow from early stage to going public,

resulting in over $5 billion in shareholder value.

His latest book, High Velocity Digital Marketing, Silicon Valley Secrets to Create

Breakthrough Revenue in Record Time time will give you the fundamentals you need

to implement his strategy that he's going to talk about in today's lesson. There's so much

...