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The $100 MBA Show

MBA2321 Why Retargeting Ads Are a Must if You’re Struggling With Sales + Free Ride Friday

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.91.2K Ratings

🗓️ 9 June 2023

⏱️ 16 minutes

🧾️ Download transcript

Summary

Hit a sales slump? Is the ‘Profit’ side of your Profit & Loss sheet looking less than ideal? The solution might be as simple as two words: Retargeting ads. These. Things. Work.

Today, we explain how.

In our experience, retargeting is an incredibly efficient, cost-effective way to create new customers and get the chance to turn them into lifers. In this episode, we unpack exactly how to set up and execute your campaigns — and give your business the momentum it needs.

With a little guidance, it’s easier than you might think.

You might think of retargeting as something for businesses with a lot of tech-spertise, or a lot of money. That’s not the case! Even with a minimal investment, you can see substantial returns. It's not magic; it's just basic, effective strategy.

Learn it now, and use it forever.

Hear the mechanics of retargeting, why it works, and how to tailor it for your business. We'll provide the technical details, along with straightforward, actionable steps you can take the minute the episode ends. Your customers are out there, and retargeting can find them — Click Play!

Transcript

Click on a timestamp to play from that location

0:00.0

Heyo! Welcome to the $100 NBA Show Business Truth to deliverivered on a silver platter to help you grow your business

0:15.6

I'm your host, your coach, your teacher Omar Zenholm. I'm also the co-founder of Webinar Ninja,

0:21.6

an independent software company I started back in 2014.

0:25.0

And today's episode is Free Ride Friday.

0:26.8

On Free Ride Fridays, we give away a lifetime membership to one of our programs.

0:30.7

If you want to win a free ride to the $100 MBA, where I break down the essentials to become successful as an entrepreneur.

0:37.0

Just leave us an Apple podcast rating and review and you enter our weekly random draw.

0:42.0

Listen in on Friday, just like today to see if you won,

0:45.0

we announce this week's winter a little bit later in the episode.

0:48.0

In today's episode, you will learn

0:50.0

why retargeting ads are a must if you're struggling with sales.

0:54.0

Retargeting ads are the most low-hanging fruit out there

0:59.0

when it comes to converting more customers.

1:01.0

And I'll explain why and how to get started. If you're frustrated

1:04.8

with running paid ads and not getting a return on investment, this is the easiest way to

1:09.6

get an ROY because you're not trying to convert cold customers you're converting warm

1:14.6

customers people that are just about to buy and this gives them that nudge they

1:19.2

need to make that decision and pay you money. Don't worry, it's not that complicated

1:24.4

and you don't need to spend a fortune.

1:26.5

In fact, I actually recommend you get started with just $5 a day.

1:30.4

So let's get into it.

1:31.6

Let's get down to business.

...

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