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The $100 MBA Show

MBA2104 Why You Should Run an AppSumo Deal

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.91.2K Ratings

🗓️ 2 August 2022

⏱️ 12 minutes

🧾️ Download transcript

Summary

If you sell digital products, you need to know about AppSumo. AppSumo is the GroupOn of digital deals aimed at entrepreneurs and other business people.

Transcript

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0:00.0

Heyo!

0:10.5

Welcome to the $100 MBA show, powerful Lessons You Can Count on every single day with our daily 10 minute business lessons for the real world

0:18.1

I'm your host your coach your teacher Omar Zen Home

0:21.0

I'm also the co-founder of Webinar Ninja an independent software company

0:24.6

I started with my co-founder back in 2014 and in today's lesson you'll learn

0:28.8

why you should run an Appzomo deal. Appzomo is one of the biggest deal sites out there when it comes to digital products.

0:36.8

It's the group on for courses, software, downloadables, templates, books, guides, all kinds of digital products that are aimed towards business owners.

0:47.5

And in today's episode, I'm going to explain why you would want to run an AppSumo deal to promote your product, to get more exposure, get more sales.

0:54.6

I'm also going to outline some of the things you've got to look out for, the things you've got to do right

0:58.6

so that it's not a flop.

1:00.3

Apsum has got incredible reach with millions of people visiting the site every month,

1:04.8

over a million email subscribers, and a huge cult following.

1:08.7

Now we've run an AppSumo deal in the past for our software, but we're now running another deal for our course.

1:17.2

So I want to walk you through the process of actually putting up a deal on AppSumo, what the

1:22.3

revenue shares like, what you need to do to be successful,

1:25.6

and showing you real examples of our deal so that you can do the same for your product or service.

1:31.8

So let's get into it.

1:32.8

Let's get down to business.

1:36.1

I want to begin this episode of full disclosure.

1:38.6

The founder of Apsoemo, Noekegan, is a friend of mine.

1:41.6

That's how I kind of got to know

1:43.2

Apsomo over the years. Also former president of Apsoam, I'm an

...

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