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The $100 MBA Show

MBA1294 Should You Offer Your Product in Different Languages?

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.91.2K Ratings

🗓️ 25 June 2019

⏱️ 13 minutes

🧾️ Download transcript

Summary

Are you missing out on millions of potential customers because you don’t speak their language? Whether you sell books, courses, or even services, translating your content could open doors. But the time and effort required might not make sense, depending on the business. Today, we discuss when investing in translation can net serious returns.

Transcript

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0:00.0

Heyo! Welcome to the $100 R. V. A.

0:01.0

Yours. You know what you are going to the $100 R.V. A show because your business needs you at your best.

0:14.4

That's why we deliver daily 10 minute business lessons for the real world.

0:18.2

I'm your host, your coach, your teacher, Omar Zenholm.

0:21.8

I'm also the co-founder of a $100 MBA, a complete business training

0:25.7

and community online.

0:27.4

And in today's lesson you will learn should you offer your product in different languages. Many of us only offer our product,

0:35.0

whether it's a software, a book, a course,

0:38.0

or even a service in English,

0:41.0

or your native language wherever you're located.

0:45.0

But are you leaving money on the table by not offering other languages?

0:49.9

Is this important?

0:51.1

Should you do this in your business? When you should do this in your

0:53.7

business and how to implement it, that's what we get into in today's episode.

0:57.9

Translation and offering your product in several languages is no easy task. If you want to do it right, it's

1:05.0

going to take some time, some effort, some money. So we want to make sure that you get a

1:08.7

return on that investment. That's what today's episode's all about.

1:13.0

So let's get into it.

1:14.0

Let's get down to business.

1:15.0

Support for today's show comes from Veridesk.

1:24.0

Veridesk is the world's leading standing desk solution, converting any desk into a standing

1:29.4

desk so you can maintain a healthy active lifestyle in the office or at home.

...

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