Heyo!

Welcome to the H-RMB show!

Welcome to the H-R-M-B-Show!

If we were a beverage, we would be espresso because we're short, strong, and effective with our daily 10 minute business lessons for the real world.

I'm your host, your coach, your teacher, Omar Zenholm.

I'm also the co-founder of the $100 MBA, a complete business

training and community online. And today is part three of our three-part lesson on the

eight must-haves on your business website.

If you haven't listened to part one or part two, please go back and listen to those two

in sequence. First, this episode will be here for you when you come back.

If you're all listened up, then today we're going to go through the last part of our series.

I'm going to wrap up the eight must-haves, as well as talk about something you may think I've missed.

So let's get down to business.

In our previous lesson, we talked about your story, a call to action, and a way to contact you, your physical

or an online store. Let's jump into number 7, the 7th must have on your business website.

And that's answering the question, why why should I do business with you what's

your differentiator this needs to be addressed as quickly as possible on your

website on your home page through your copy or through a video that you present on

your home page.

The point here is that you need to make sure your audience knows why you're the go-to person

for what you offer. Why is the experience going to be

any different with you than anybody else? Now if you're finding difficulty

...