Hey, everybody, welcome to the 100th R. M. A show where you train in business like you're

Rocky and I'm Mick and I'm cheering you on and telling you I

didn't hear no bell another round keep going sorry guys I'm a rocky fan this is our

daily 10 minute business lesson show for the real world I'm your host host, I'm your coach, I'm your teacher

Omar Zinholm. I'm also the co-founder of the $100 MBA, which is the online

training and community online. It's online. I said that already, right? So in today's session you will learn

why build a product-based business. Now I want to make sure that I'm clear before I get

started that I'm not advocating you should only start a product-based business.

This is just one form of a business and you can actually sell products and do services and do other things as well if you'd like but I want to show you

the advantages and some of the challenges of a product-based business so you can think

about it when you're building your business. So let's get down to business.

Why build a product-based business?

Now a product-based business, let me explain first what that means.

That means you're creating a product for sale.

This could be a physical product like a pair of shoes or a plate of pasta in a restaurant or

maybe even just a book, right? Or it could be an intangible item,

but it's still a product like a software

or a training program like the Hunter-L-RBA,

or you know, maybe an e-book. Same thing,. A. A. A. A.

Same thing, but it's electronic. It's intangible, right? Unless you print it out, right? But the

point is that you're creating a product. The reason why people create

product businesses

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