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The Tom Ferry Podcast Experience

Maximizing Listing Leads Before the Interest Rate Drop | Tom Ferry Show

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.71.1K Ratings

🗓️ 12 March 2024

⏱️ 50 minutes

🧾️ Download transcript

Summary

Your No.1 priority right now is maximizing listing leads before the interest rate drop. Because the drop is coming, and this can be a great thing if you’re prepared, or it can set you way behind if you haven’t front-loaded your marketing.     There is urgency here! You don’t want to get left behind in the wave of competition!     This episode of the Tom Ferry Podcast Experience is dedicated to bringing you the latest and most effective strategies for maximizing listing leads over the coming months.     To help you do that, I have coach and Rockstar team leader Lourdes Maestres and the real estate marketing masters of today, Jason Pantana and Jimmy Mackin. We’re discussing how to prepare yourself for when the interest rate drops, the converging forces to keep in mind, and the marketing you can’t afford not to run.    Watch or listen, right here and start maximizing listing leads before it’s too late!     In this episode, we discuss…   0:00 – Maximizing listing leads NOW  2:00 – A perfect equity video  4:30 – Front-loading your marketing  12:30 – Marketing NOT to run  14:30 – Market outside the box  20:20 – Robot mail

Transcript

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0:00.0

Welcome to the Tom Ferry Show.

0:04.0

We've got a couple special guests.

0:06.0

Lors, you want to introduce yourself to our friends out there watching you're listening?

0:09.0

Yes, my name is Lourdes Maestres.

0:11.0

I am from Fort Lauderdale, Florida.

0:13.3

Not Miami.

0:14.0

Not Miami.

0:16.4

I have a team of 13 agents, seven employees,

0:19.9

and I am back in production as of last year.

0:22.6

Congratulations and and what else?

0:26.4

What else would you like to know?

0:27.4

What else do you do?

0:28.6

Oh, I'm also a coach.

0:29.9

Thank you very much.

0:31.7

Thank you very much. I've been a coach for Tom Ferry for the past year.

0:35.0

She's like, but my schedule is full so no do not call do not write.

0:39.0

It is full. I know and we know why and that's what we want to talk about today ideas. You guys all know

0:44.1

Jason Pantana, you all know Jimmy Mackin. So we want to talk about a couple

0:48.1

of different things today and we want to get a bunch of different perspectives.

0:50.1

So I know the person listening right now, they understand that we've got all these

0:55.5

converging forces. There's an election cycle coming up. There is massive pent-up

0:59.3

demand. Rates are going to continue to lower even though it's been wonky in the US and

...

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