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The Playbook With David Meltzer

Massy Arias & Stefan Williams: Co-Founders of Tru Supplements | #ThePlaybook 86

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Entrepreneurship, Business, Careers

4.61.9K Ratings

🗓️ 2 April 2019

⏱️ 25 minutes

🧾️ Download transcript

Summary

On Episode 86 of #ThePlaybook, Massy Arias and Stefan Williams, co-founders of Tru Supplements, discuss Winning the time-management battle when working with your spouse Why Massy doesn’t let anyone else run her social media accounts How they’ve worked to differentiate their supplement line from competitors Why they believe that integrity wins out over profitability Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

On this episode of the playbook I have Masiarius and Stephan Williams co-founder of True Supplements,

0:05.9

we discuss the winning time management battle and working with your spouse and most importantly how do you differentiate in a crowded market and I also love to

0:16.8

talk about integrity wins out over profitability. This is entrepreneurs the

0:22.1

playbook for each week I bring you some of the greatest athletes, celebrities, and entrepreneurs to talk about their personal and professional playbook to success and what made them champions on the field and in the board

0:36.0

room. I'm your host and CEO of Sports One Marketing, David Melzer.

0:43.0

I got a double trouble group here and I'm gonna I'm the name butcher so let me just try it here.

0:48.6

Massey Arias. Yeah close enough right?

0:52.0

Stefan Williams.

0:54.0

Beautiful.

0:55.0

Hey, I'm 2 for 2.

0:56.0

It's a new year.

0:58.0

No longer the name butcher.

0:59.0

Just tell a few of my friends out there

1:02.0

that I've butcher their name. I want to start trying them.

1:04.4

I'm thinking of a few right now. Now like every great entrepreneurs, we all start with some sort of struggle or emotional inspiration that happened and Massey I think your true brand started a long time ago

1:20.4

Yes, so pretty much

1:29.7

my husband and I we've created a platform in which consciously we are changing people's perceptions of what health should be and how should be approached.

1:36.3

So earlier we were talking about how the energy you put out to the world is the energy you get

1:41.4

back and how we came to even make this business work for us in a conscious way

1:52.3

pretty much like fell on our lap out of a result of me experiencing depression

2:00.0

and almost losing my life based on many things that were happening in my life but

2:08.0

fitness was an outlet that pretty much took me out of that depression and my passion for movement translated into me becoming

...

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