Hey, Alex here. This month's independent podcasters report is now available to see important

podcasting related insights like listenership data, active versus inactive podcast numbers, industry

download milestones, and many other data points that matter for both podcasts hosts and guests.

Please visit podmatch.com forward slash report. And now let's get into today's episode.

You're listening to Podcasting Made Simple.

Hi, I'm Sheila, and I learned how to code when I was 36 years old, not in a classroom and not in a

fancy boot camp. I taught myself, and it was because I had an idea that wouldn't leave me alone.

And within three years, I received a global honorable mention from NASA during the NASA Space Apps Challenge with one of the apps that we built.

And then people asked me all the time, how did you do that?

How did you go from zero coding to a NASA recognition?

And here's what I discovered. People didn't actually want to know how I learned to code,

nor did they want to learn how to code. They wanted to know how I broke down something that was so

impossibly complex into easy steps that perhaps they could take.

And that is the challenge that many experts face when they sit down for a podcast interview.

You know all of your stuff inside and out.

But the moment the microphone goes live, you are faced with a choice. Do you share everything that you know, or you share what actually helps? Today, I'm going to show you how to turn your complex ideas into powerful podcast moments that people remember, share, and most importantly, act on.

Here's what usually happens when experts become podcast guests.

The host asks you about your expertise, and you light up. You have spent years mastering this. So you start

explaining, and then you add context, then perhaps you even mention the exceptions. You want to make

sure you're thorough, accurate, complete. But then, somewhere in that explanation, you lose

them. And you lose them not because you're not smart or qualified, and not because your

information isn't valuable. You lose them because complexity without structure is just noise.

...