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Mac OS Ken

Mac OS Ken: 04.27.2012

Mac OS Ken

Ken Ray

Technology

4.7996 Ratings

🗓️ 27 April 2012

⏱️ 13 minutes

🧾️ Download transcript

Summary

NPD Says iPad Replacing iPod as Apple Gateway Drug Market Trackers Track Apple and Samsung Battle for Smartphone Supremacy Samsung Tongues Apple with Fake Protests in Australia Softbank Says iPhone 4S Largely Responsible for 65-Percent Increase in Profits in FY2011 Apple Among 14 Companies Sued for Alleged Patent Violation by Potter Voice Technologies Former Apple Retail Exec Poaches Former Apple Underling to Work at JCP Apple Offers Up to 150 WWDC Scholarships Check Out Apple’s WWDC Scholarship Page at Craigslist Poster: I’ll Change My Name to Yours for Your Ticket to WWDC Apple Opening Off-Campus Cafeteria for Employees Only Sir Jonathan Ive Wins Favorite British Innovator 2012 Title in IPO of UK Contest

Transcript

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0:00.0

This is MacO-S-Kinn.

0:11.8

The Apple ecosystem has a new entrance, two winners declared in the latest quarter of

0:16.2

Smartphone Wars and other ways into W. W. D.C.

0:20.5

It's Friday, April 27, 2012.

0:24.1

I'm Kan Ray, and this is news from Maco-S-Can.

0:28.9

Brought to you by yours truly and supported by listeners like you subscribers to Mac OS can Day 6.

0:36.6

More information is available at MacOS can.com.

0:40.7

This show is also supported by the Mac OSKAN Podcast app for the iPhone, iPad, and iPod touch,

0:47.0

available in the App Store now for $2.99.

0:52.0

Apple's gateway drug has changed.

0:54.6

For years, the iPod was the device

0:56.8

casting the HALO effect, though new numbers from NPD

1:00.1

say more and more that first taste of Apple is coming either through the iPhone or the

1:04.6

iPad. Can I say something that's going to cause a lot of lifetime Apple fans pain?

1:10.4

Fortune has NPD saying in a press release, while over 70% of longstanding Apple owners began

1:16.6

their relationship with the brand by way of the iPod, this number declines to just

1:21.1

57% among those entering the Apple franchise in the past two years.

1:26.0

Newcomers to the brand increasingly turn to the iPhone or iPad as their first Apple device,

1:31.2

which combined account for one-third of first-time Apple

1:34.3

product purchases since 2010. All of that's good news if what you want to see is

1:40.1

the Apple ecosystem grow. The part that might cause pain, how can we call people who found

1:45.5

Apple via the iPad long-standing Apple owners? Anyway, these days NPD says one in four US iPad owners say Apple's Wonder Slab is their first

...

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