Luna Bay - Life is Short, Seize the Bay!
The Story of a Brand Show
Ramon Vela
4.9 • 147 Ratings
🗓️ 14 December 2022
⏱️ 54 minutes
🧾️ Download transcript
Summary
This episode is brought to you by Sendlane.
Bridget says, “when I started Luna Bay, it was never about money. It was what we were creating. We had an idea, and we wanted to build something meaningful, make opportunities, make an excellent product and be a champion for a cleaner, better alcohol and disrupt the space and just keep moving in this direction and see what would happen.”
Today, we interview Bridget Connelly, CEO of Luna Bay Booch. Luna Bay Booch is the first and only female founded, female run hard kombucha company in the United States. It was born out of a desire to make a change in the alcohol industry and to brew something better for people and the planet.
We discuss:
* Who and what she’s grateful for
* Why she chose to be an entrepreneur
* What is hard Kombucha?
* Where they launched and why
* Why she feels defeated and why
* What she would do differently
* Deciding where to implement resources
* Who is her customer?
* The consumer is getting smarter
* Building the Luna Bay Booch community
* What she’s proud of that you won’t find on the can or website
* And more…
Join Ramon Vela and Bridget Connelly as we break down the inside story of Luna Bay Booch on The Story of a Brand.
For more on Luna Bay Booch, visit: https://lunabaybooch.com/
Subscribe and listen to the podcast on all major apps. Simply search for “The Story of a Brand” on your favorite podcast player.
*
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Transcript
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| 0:00.0 | At the end of the day, we believe in what we're doing and we won't give up on that. |
| 0:03.7 | And so I think it's my duty as the position I'm in and how far we've gotten with our company |
| 0:09.7 | to keep fighting for other women founders and other women in the industry to gain more of market share |
| 0:15.8 | and to make a long lasting change in the space. |
| 0:33.8 | This is the story of a brand, a podcast that helps people learn the story behind their favorite consumer products. |
| 0:35.7 | I'm Ramon Vela, and I believe that people want to know more |
| 0:39.1 | about the brands and products they purchase. So each week, I interview the founder of a consumer brand, |
| 0:44.5 | unpacked our story, their products, their mission, so you can decide which products are worth buying |
| 0:49.4 | and which brands are worth supporting. |
| 0:59.5 | Bridget says, when I started Luna Bay, it was never about the money. |
| 1:01.9 | It was what we're creating. |
| 1:03.3 | We had an idea. |
| 1:08.3 | We wanted to build something meaningful and make opportunities and make an excellent product and be a champion for a cleaner, better alcohol, as well as disrupt the space, and just keep moving in this direction to see what would happen. |
| 1:17.6 | Today, we interview Bridget Connolly, CEO of Luna Bay Booch. |
| 1:22.1 | Luna Bay Booch is the first and only female-founded, female-run hard kombucha company in the United States. |
| 1:29.3 | It was born out of a desire to make it change in the alcohol industry and to brew something |
| 1:34.6 | better for people and the planet. |
| 1:36.9 | We talk about so many different things in this interview from who and what she's grateful for, |
| 1:42.2 | why she chose to be an entrepreneur, what is hard kombucha, |
| 1:46.3 | what she does when she feels defeated, what she would do differently, who is her customer, |
| 1:54.1 | building the Luna Bay Boots community, and finally, what she's proud of that you won't find |
| 2:00.7 | on the can or the website or her digital |
... |
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