meta_pixel
Tapesearch Logo
Log in
Second Life

Lisa Price: Carol's Daughter Founder

Second Life

Second Life

Clique Media, Female Founder, Entrepreneurship, Career Change, Career Pivot, Fashion & Beauty, Hillary Kerr, Personal Journals, Who What Wear, Clique, Career, Arts, Business, Careers, Second Life, Career Advice, Self-made, Entrepreneur, Mydomaine, Society & Culture

4.73K Ratings

🗓️ 13 April 2020

⏱️ 52 minutes

🧾️ Download transcript

Summary

Multicultural beauty brand Carol’s Daughter has retained a cult-like following since the ’90s, with brand evangelists including Halle Berry, Jada Pinkett Smith, and yes, Oprah. But when founder Lisa Price started dabbling in aromatherapy oils out of her Brooklyn apartment, her days looked quite different. She worked as a production coordinator on television programs like The Cosby Show, and it wasn’t until Price’s mother, Carol, pushed her to sell her products at a local flea market that her hobby became something much more. Tune in to hear what Price finds particularly valuable about her early career in television production and how she built her company from the ground up.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

Click on a timestamp to play from that location

0:00.0

Hi everyone, I'm Hillary Kerr, the co-founder and chief content officer of Who Up Where,

0:11.5

and this is Second Life, a podcast spotlighting women who have truly inspiring careers.

0:18.5

We're talking about their work journeys, what they've learned from the process of setting

0:23.4

aside their doubts or fears, and what happens when they embark on their Second Life.

0:29.0

Today on the pod, I'm speaking with Lisa Price, the founder of the beloved beauty brand,

0:34.1

Carol's daughter.

0:35.7

Lisa started mixing up fragrances and creams from her Brooklyn apartment in 1992, and with

0:42.6

just $100 in cash, began crafting a collection that would become the foundation of a beauty

0:49.5

empire.

0:51.0

From the start, the brand has had celebrity devotees like Jada Pinkett Smith, Erica Badu,

0:56.6

and Hallibary, and hit products that retained their cult-like status today, like Love Butter,

1:03.0

Hair Milk, and Black Vanilla Hair Smoothie.

1:06.5

In 2014, Carol's daughter was acquired by L'Oreal, enabling the brand to widen their

1:12.3

footprint nationwide, and is now stocked in major retailers like Target, Walmart, and

1:18.6

Ulta.

1:19.6

But, since this is Second Life, you know that Lisa didn't start out in the beauty world.

1:25.4

She actually started her career in film and TV production for programs like The Cosby

1:30.4

Show, and here and now, and at one point even pursued an interest in a music career.

1:36.8

I am so excited to share Lisa's self-made journey to founding her pioneering company.

1:43.2

Now on Second Life, it's Lisa Price.

1:49.4

So Lisa, we like to start at the beginning on this podcast.

1:52.8

So what did you study in school, and more importantly, what did you think you were going to

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Second Life, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Second Life and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.