Lead Magnet Assessment to Revenue: Jennie Wright's Event Conversion System
Your Brand Amplified
Bleav + Anika Jackson
5.0 • 132 Ratings
🗓️ 6 April 2026
⏱️ 41 minutes
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| 0:00.0 | And I build in time off with my podcast. I'm not going to allow myself to be beholden to it. So I take time off at during the holidays. I take time off in the summer. And I just create seasons with it because when it was the race to 100, it felt like I had to record three podcasts a week. That was overwhelming. And it actually affected, you know, my work and other things, I maintained that commitment |
| 0:22.0 | and we didn't hit that number. |
| 0:23.6 | But I didn't want to feel beholden to having to do that content creation when I wasn't feeling |
| 0:28.6 | it. |
| 0:29.3 | So I think giving yourself permission, and I think this goes, you know, business-wide, but |
| 0:33.7 | giving yourself permission to understand or feel into what is not working and what's |
| 0:39.1 | not feeling succinct. So you can create a better version of whatever that is later on. |
| 0:44.8 | Step into the world of success with your brand amplified, the ultimate podcast designed to |
| 0:50.6 | unravel the intricacies of thriving businesses. I'm your host, Onica Jackson, and I'm on a mission to uncover the stories, strategies, |
| 0:58.7 | and secrets that have propelled entrepreneurs and business leaders to success. |
| 1:05.8 | I am delighted to have Jenny Wright on the show today. |
| 1:09.5 | Jenny, you have many hats, many roles, |
| 1:12.8 | as I think many of us do when we're entrepreneurs. We're always thinking about the next thing |
| 1:17.5 | and should it be part of our existing business. Should it be something separate? And we're also |
| 1:21.6 | talking about hiring staff and how we both have been hiring people this spring to make sure |
| 1:26.6 | that key roles are fulfilled |
| 1:27.7 | and people are in the right roles. |
| 1:29.9 | And this takes us a little bit to some of your journey because you went from corporate |
| 1:36.4 | to deciding going into freelance into the ventures that you have now. |
| 1:42.1 | So can you talk a little bit about that story and that journey? Absolutely. And it's really great to be here. So thank you so much. I don't think anybody's journey is linear. I just don't think that that happens in this day and age. I don't think people, or if they do, they're very lucky. I just feel like a lot of people say, I want to do this, and then whatever curveball comes their way. |
| 2:01.0 | And I definitely have had a couple curveballs. |
| 2:03.4 | Leaving corporate was sort of a bit of a challenge, I think, for anybody. |
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