Ken Goodrich on the Grit it Takes to Grow 2

Waste No Day: A Home Services Motivational Podcast

Brian Burton & Nate Minnich

Entrepreneurship, Business, Business:entrepreneurship

5.0 • 547 Ratings

🗓️ 3 April 2023

⏱️ 57 minutes

🔗️ Recording | iTunes | RSS

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Summary

Welcome to the Waste No Day Podcast! On this episode, we're diving into the world of leadership with Ken Goodrich, an HVAC industry expert who has lost 100 pounds due to his daily walking routine and change in diet. Ken shares insights on his inspiring Facebook group called "The First Step of Ken Goodrich," where hundreds of members encourage each other to stay active and share best practices. Ken also talks about the impact of handwritten customer letters on his team's motivation and how he wishes this practice were still prevalent in today's world. He shares valuable strategies for growing a business in the service industry, emphasizing the importance of building a solid team and prioritizing the sale of club memberships to generate revenue. Join us as we learn from Ken's experiences and discover the key to winning the race in business. Here's a breakdown of what to expect in this episode: Ken Goodrich's daily walking routine with "The First Step of Ken Goodrich" Facebook group Importance of handwritten customer letters on team motivation and building a strong team of technicians Strategies for growing a business in the service industry, including prioritizing club memberships and building a system Importance of constantly educating oneself and staying ahead of the competition, and joining best practice groups to learn from others Being a successful businessperson is about more than just being a good tradesman and the importance of operating within a business system to succeed. And so much more! About Ken Goodrich: Ken Goodrich is the CEO of Goettl Air Conditioning and The Sunny Plumber, both based in Las Vegas. He grew up in Las Vegas and used to accompany his father on calls for his air-conditioning business. Goodrich acquired Goettl AC in 2013, established in Phoenix in 1939 by brothers Gust and Sam Goettl. After receiving the company, he expanded it to Las Vegas in 2016. He also started The Sunny Plumber in Phoenix and Tucson, later expanding to Las Vegas and Corona, California. Goodrich has recently acquired two additional air-conditioning businesses in Las Vegas and plans to continue expanding his brands across the Southwest. Connect with Ken Goodrich on… Website: https://www.goettl.com/ LinkedIn: https://www.linkedin.com/in/kenneth-d-goodrich-ba580427/ Connect with Waste No Day! Website: https://www.wastenoday.com Facebook: https://www.facebook.com/profile.php?id=100064230695791 Podcast: https://podcasts.apple.com/us/podcast/waste-no-day-a-plumbing-hvac-and/id1543265737 Tiktok: https://www.youtube.com/channel/UCmdBUSQcb_UtbqcYYaI6tcg Spotify: https://open.spotify.com/episode/4rlvUXGWcRVpsTiVl6BR2m?si=oqkEIIf5Qdyh4CcAuSXATQ

Transcript

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0:00.0	Everything that happens meaningful has three components to it, a plan, a budget, and a schedule.
0:08.3	Everything in the world is built with a plan, a budget, schedule.
0:11.4	So the same thing needs to happen with your business.
0:13.9	I see guys just, and I've done it, flailing around just every day looking for the answer.
0:19.0	Maybe that's my gem.
0:20.0	Maybe that's my gem. Maybe that's my gem.
0:21.1	Maybe that's my gem.
0:22.5	Well, it takes a thousand gems.
0:24.3	So the best way to go get your thousand gems in place is get a planned budget schedule
0:29.4	to start putting them in place when they should be in place.
0:37.1	Welcome to the Waste No Day podcast, a podcast specifically for and about the home services industry as it relates to plumbing, heating, air conditioning, and electrical.
0:48.9	More than a podcast, Waste No Day is a credo, a determination, a mindset.
0:54.5	It is a never-ending discipline. It is a never-ending discipline.
0:56.6	It is a refuse to lose pursuit.
0:59.1	It is a wake-up call every morning to waste no day.
1:03.1	Now here's your host, Brian Burton and Nate Minnick.
1:19.0	Hey. Hey, welcome to another episode of the Waste No Day podcast, your host, Nate and Brian hanging out with you once again on this new week, and we are excited to invite back to the show
1:23.8	the titan of the industry. Ken Goodrich is joining us again for the grit it takes to grow part two. And we're looking forward to having a great conversation with him today. But before that, we're going to have a little bit of a breakdown ourselves. We're going to turn to Brian for our quote. A ship is always safe at the shore. But that is not what it is built for. Linda Kaplan Thaler.
1:46.2	Nice. I like that one, Brian, and I think that kind of embodies the idea we do here about wasting no day.
1:52.2	And, you know, taking the ship to shore has its purposes and there's time for rest.
1:55.9	But the main idea of what we do and what we're supposed to be doing, what we are called to,
2:00.7	is to be out in the rough seas. And sometimes that's a little bit rougher what we're supposed to be doing, what we are called to, is to be out
	...

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