Katie Sturino: Megababe Founder and CEO, Influencer, and Body-Positivity Advocate

Second Life

Clique Media, Female Founder, Entrepreneurship, Career Change, Career Pivot, Fashion & Beauty, Hillary Kerr, Personal Journals, Who What Wear, Clique, Career, Arts, Business, Careers, Second Life, Career Advice, Self-made, Entrepreneur, Mydomaine, Society & Culture

4.7 • 3K Ratings

🗓️ 17 February 2020

⏱️ 48 minutes

🔗️ Recording | iTunes | RSS

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Summary

Entrepreneur, social media influencer, body positivity advocate and animal activist, Katie Sturino has created a career dedicated to empowering women to find confidence and feel comfortable in their own skin. On this episode of Second Life, find out how Sturino found her voice in the industry and realized it was a time to make a change.

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Transcript

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0:00.0	Hi everyone, I'm Hillary Kerr, the co-founder and chief content officer of Who Up Where,
0:11.8	and this is Second Life, a podcast spotlighting women who have truly inspiring careers.
0:17.9	We're talking about their work journeys, what they've learned from the process of setting
0:22.3	aside their doubts or fears, and what happens when they embark on their Second Life.
0:27.2	Today on the pod, I'm sitting down with entrepreneur, social media influencer, body positivity advocate,
0:34.0	and animal activist Katie Storino.
0:37.0	Through her Instagram handle Katie Storino and her blog, the12ishstyle.com, she empowers
0:43.3	women of all sizes to find their confidence and celebrate their style.
0:47.9	Her hashtag, Super Size the Look and Make My Size have gone viral, reaching millions in
0:53.4	attracting global media attention.
0:56.4	Most recently, however, she's founded her own company Megabave that launched with a single
1:01.7	product, thigh rescue, for thigh chave, and has since expanded to include a variety of
1:07.7	nontoxic solution-oriented products for women.
1:11.7	The brand is thriving to put it mildly and products not only sell out, but they have
1:16.4	been known to have weightless of over 13,000 people.
1:21.0	But prior to launching the game-changing brand, she was busy working in fashion for brands
1:26.1	like Dolce Ancavana and Chanel, running her own PR agency, and creating one of the first
1:32.1	animal influencers, Toast Meets World.
1:35.8	I know it's a lot, which is why I am so excited to bring you this episode of Second Life with
1:41.8	Katie Storino.
1:46.4	So Katie, we'd like to start at the beginning on this podcast.
1:49.6	So what did you study in school and what did you think you were going to be when you grew
	...

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