Joseph Nguyen
Tetragrammaton with Rick Rubin
Rick Rubin
4.6 • 1.2K Ratings
🗓️ 14 January 2026
⏱️ 65 minutes
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| 0:00.0 | For the T, it actually came last. |
| 0:26.5 | Really? |
| 0:27.1 | Yes. |
| 0:27.8 | Sometimes I hear people have the title first and then write the whole entire book. |
| 0:32.6 | But I didn't know what it was going to be when I first started writing the book. |
| 0:36.5 | It was more of a transmission. |
| 0:39.3 | So the naming was at the very, very end. |
| 0:44.3 | And that was kind of the cherry on top. |
| 0:47.3 | And I wrote the book, I had the idea of what it would be, |
| 0:50.3 | but no title could encapsulate what it was. and so I kind of wrote out maybe a couple of |
| 0:57.2 | different titles and I didn't like any of them they were too self-helpy too cheesy too salesy |
| 1:05.0 | and I think I went on a walk or something like that where I was showering which is the typical story |
| 1:10.4 | and then it just hit me out of nowhere don't believe everything you think I went on a walk or something like that, where I was showering, which is the typical story. |
| 1:11.1 | And then it just hit me out of nowhere. |
| 1:13.9 | Don't believe everything you think. |
| 1:16.2 | And that was it. |
| 1:17.9 | There was no weighing it, comparing it. |
| 1:21.0 | It was just when you know, you know. |
| 1:23.8 | Yeah, when I saw the title, |
| 1:25.1 | it motivated me to wanna see what was inside. |
| 1:28.7 | That's beautiful. That's what motivated me too. I wonder. And I was just so curious. So it's |
| 1:34.5 | jarring but gentle when you hear the title in that way. It's challenging in a way, but in a good way. |
... |
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